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Pantone’s 2020 Color of the Year is the New Black

It’s the color of blue jeans, blueberries, and the sky at dusk. Pantone’s Color of the Year 2020 is Classic Blue. It’s what the color forecasters at Pantone have deemed to be a comforting, timeless color for a time of change.“Many of us looked at 2020 as the future, but now we’re here,” says Laurie Pressman, VP at Pantone Color Institute. “Here” is an admittedly unstable place. Social m...

The Weird Economics of Apple Upsell

Apple provides a good example of a strange economic phenomenon.A lot of economic theories, predictions, and policies are based on the assumption that people are essentially rational. But is that a reasonable assumption? Naturally, that will depend on exactly what we mean when we say people are rational.Sometimes, assuming rationality means assuming that people make decisions in their own best i...

Cactus Leather Is the Newest Eco-Friendly Fabric - Desserto

Desserto is the first cactus-based leather on the market, and the material has the potential to make the vegan leather industry much more sustainable.There are so many fashion brands on the market making gorgeous vegan leather goods that are totally animal-free — but most of those brands use plastic-derived materials to achieve the look. However, a new brand out of Mexico called Desserto is sh...

The Most Traded Goods Between the U.S. and China

Today’s infographic from HowMuch.net charts the top imports and exports between the U.S. and China, pulled from the Observatory of Economic Complexity’s (OEC) global market data for 2017.Which items do you find most surprising?Give and Take: The Trade Relationship of the U.S. and ChinaTwo of the world’s largest superpowers today, the U.S. and China have typically had a long-standing trade re...

These Gel-Filled Casts are Breathable, Waterproof, and Look Cool - Cast21

Shattering the archaic approach to plaster/fiberglass cast-building for fractures, Cast21 believes it has a much better alternative to traditional casts. Practically a standard for decades now, plaster-casts are required to sit on your body for months at an end, and considering they aren’t really water-resistant (and your limbs remain 100% enclosed), they begin working up a stench over the mon...

(Infographic) Top Performing Emojis in Ads

The return on ad spend for a bathtub in a photo is 70.4, says AI. By Ko Im|4 days agoArtificial intelligence is helping to direct social media strategy.From top-performing emojis to the best shade of blue for a carousel ad, AI is helping direct social media strategy.Pattern89, whose AI-based software aids marketing on social media, analyzed ads over six months. It found certain patterns and fea...

(PDF) Mckinsey - The State of Fashion 2020 : Navigating Uncertainty

The industry is not looking forward to 2020—suggesting strategic clarity will be important.The prevailing mood of fashion leaders is one of anxiety and concern. On the one hand, evolving channels, shifting markets, and groundbreaking research offer revenue opportunities and the chance for radical innovation. On the other, global economic growth is slowing and competition is more intense than e...

Museum Offers Ultimate Interactive Exhibition : Sleeping in a Hopper Painting

At the Virginia Museum of Fine Arts in Richmond, there's a particularly interactive exhibition involving famous American realist artist Edward Hopper. The special exhibit runs through February 23 and includes, for a lucky number of guests, an overnight in a Hopper painting."Western Motel," is the painting-turned-hotel room at the center of the months-long exhibition titled "Edward Hopper and th...

A VC Explains Why The Next Big Enterprise Startups will Come from India

I spent the past 15 years in the US in enterprise engineering, product, and venture capital at Advanced Micro Devices (AMD), Google, and Andreessen Horowitz, before returning to India. I’m often asked how India compares to Silicon Valley, the hotbed of enterprise innovation.Besides the US, I feel world-class enterprise startups will come from India and here’s why.First, some market truths—mo...

Foodvisor Raises $4.5M to Track What You Eat Using AI

French startup Foodvisor has raised a $4.5 million funding round after generating 2 million app downloads. Agrinnovation is leading the round and various business angels are also participating.I covered Foodvisor last month, so I’m not going to describe the app once again. In a few words, the startup uses deep learning to enable image recognition to detect what you’re about to eat. It can det...

Visualizing How Much Americans Spend on Holidays

Winter is the season for sleigh rides, chestnuts roasting on an open fire--and lots of holiday shopping. Holiday spending in November and December has seen a dramatic upswing since the 2008 recession. But how does spending for the winter holidays like Christmas stack up against spending for other holidays and events throughout the year? That’s the subject of our latest visualization.The winter...

Voxon's US$10,000 Hologram Table – No Glasses Required

Interactive 3D images that appear to float in the air, above a table that a group of people can stand around without needing any special headsets or glasses: that's what South Australian company Voxon Photonics has built with its US$10,000 VX1 table.Fiction has promised us holograms for decades, with one of the most famous examples appearing in 1977's Star Wars: A New Hope. On board the Millenn...

 

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세계 최고의 트렌드 리서치: 트렌드버드_ 2022년 Trend Report


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1) Daily Trend Report


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