TREND REPORTS
(Infographic) How Women Want to Interact With Brands Online
[Consumer]
2016/04/26 11:03
Women interact digitally with beauty and clothing brands the most. According to a new study conducted for Adweek by product review and discovery platform Influenster, brands need to move even further toward mobile if they want to make meaningful connections with women. "Digital consumption, especially of visual content, is happening at such a rapid pace on handheld devices marketers should push...
(PDF) Bain - The Math, the Magic and the Customer
[Business]
2016/04/25 11:10
Today’s marketers plumb the depths of Big Data with advanced analytical toolsand seekto measure return on investment on every campaign.Forget Mad Men. Today’s marketers are more likely to be math men and women. They plumb the depths of Big Data with advanced analytical tools. They buy and use dazzling new software—some spend more on technology in a given year than their companies’ IT depart...
What Downturn ? 11 Companies Became Unicorns in Q1
[Investing]
2016/04/25 11:08
With no IPOs taking place in the first quarter of 2016, much attention is now focused on unicorns. Will they be able to maintain their billion dollar valuations, or will they would be picked off one at a time, succumbing to valuation markdowns and volatile public markets?Even with a healthy resetting of many tech company valuations underway, eleven firms attained unicorn status in Q1 and had a...
(PDF) Ultrasonic Signals Transmit Data Through Meat at HD Video Quality
[Tech]
2016/04/25 11:08
Researchers achieved data rates as high as 30 megabits per second through this pork loin suspended between two transducers.Modern medical implants are hobbled by slow download speeds. Most medical devices transmit data over radio frequencies at the relatively glacial pace of fewer than 50 kilobytes per second. At that rate, it can take ages for physicians to transfer data or reprogram devices.N...
In Fashion, ‘Realism’ Is a Trend That’s Booming
[Business]
2016/04/25 11:07
All runway fashion is fantasy to some degree. Some designers present fantastical visions with their work, seeking to elevate clothes above the ordinary, or offer an alternate reality. Alexander McQueen was a master at it.But others want to reflect what they see on the streets. Call it fashion “realism.” These designers, such as Hedi Slimane, the recently departed creative director of Saint La...
The GoPro’s Ultra-Stylish Competitor - The Autographer
[Design]
2016/04/25 11:06
The Autographer’s a pretty nifty lapel camera that aims at being more of a fashion object than a tech-y gadget. I distinctly remember the Nokia L’Amour trying that back in the day (truly loved those phones). Using materials like Leather and Canvas to cover the camera, the Autographer blends with your clothing. The controls are hidden at the back, only reinforcing the camera’s fashion stateme...
Researchers Accidentally Make Batteries Last 400-Times Longer
[Tech]
2016/04/25 11:05
The gel surrounding the gold nanowires with manganese oxide coating protects from corrosion, allowing the battery to last 400 times more cycles.Smartphones, tablets, and most other electronics rely on rechargeable batteries, but after a few thousand uses the batteries start to lose their ability to hold a charge. The batteries of today are mainly lithium, and over time that lithium corrodes ins...
Ilumi Takes Its Smart Lighting Outdoors
[Product]
2016/04/25 11:04
The new smart bulb, known as the BR30, can work together with the company's indoor lighting to provide a comprehensive solution. There are plenty of smart lighting solutions out there, but a new bulb from Ilumi is a little different, designed to allow users to light up outdoor areas of their homes. Known as the BR30, it features weatherproofing and is designed to work together with the company'...
Jet Capsule Unveils Unidentified Floating Object Concept
[Design]
2016/04/25 11:03
Italian water transportation company jet capsule unveils their latest seafaring concept, the ‘UFO’.Standing for unidentified floating object, the saucer-like unit is an energy autonomous vessel capable of estimated speeds of up to three knots (3.5mph). ‘UFO’ measures 12.5 meters in diameter, and uses various systems to take advantage of all natural elements. the floating object includes two...
