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TRENDBIRD (What's the Next Big Thing ?)는 분야별 전문가들이 큐레이션한 글로벌 시장의 핵심 트렌드를 실시간으로 제공하여 미래 사업기회를 적시에 포착하도록 조력하는 "Global Trend Sensing & Market Intelligence"서비스로 800여 개의 글로벌 기업들이 19년간 채택하고 재계약률이 85%를 상회하는 높은 신뢰도의 전략 파트너입니다.

1.고객 가치 : 향후 2-3년간 시장을 주도할 것으로 전망되는 혁신 기술과 신사업 아이템에 대한 전망을 전문가 큐레이션으로 제공하여,, 급변하는 시장 환경에서 경쟁 우위를 확보할 수 있습니다.
2.경쟁 우위 : 구체적 사례 중심의 트렌드 분석, 실시간 글로벌 시장 동향, 글로벌 전문가 정보 네트워크, 기업 맞춤형 서비스 제공을 통해 혁신적인 비즈니스 발굴을 지원합니다.
3.주요 고객 : 국내에서는 삼성, SK, 현대, LG, 한화 그룹 등 800여개 글로벌 선도 기업의 CEO/경영진 및 미래전략/신사업, R&D/선행 기술연구소, AI 전략/기술, 마케팅/디자인, UX/CX센터, CVC 등 신사업 및 신기술 발굴에 활용 중입니다.


* (매일경제 기사) 글로벌 트렌드 센싱 서비스 트렌드버드, 2026년의 비즈니스 판도를 바꿀 "Top 10 Emerging Trends" 발표

 

Dentsu Vietnam Innovates For Advocacy With Malnutrition Plates for UNICEF

Dentsu Vietnam has launched MalNutrition Plates, a campaign that has turned everyday tableware into powerful symbols of advocacy to raise awareness and drive fundraising for UNICEF’s nutrition programs in Vietnam.With malnutrition being a pressing but often overlooked issue in Vietnam, affecting millions of children, the campaign set out to make an invisible problem visible by engaging with a...

OpenAI has Created an AI Model for Longevity Science

The company is making a foray into scientific discovery with an AI built to help manufacture stem cells.OpenAI teamed up with Retro Biosciences to build a machine learning model focused on generating new proteins. The new model, called GPT-4b, is a custom version of OpenAI’s GPT-4o model built specifically for Retro that is focused on bioengineering. Interestingly enough, the model is less foc...

AI Coding Startups Reach SKy-High Valuations at Lightning Speed

Looking back on 2024, one of the biggest trends that stands out is the explosion of the AI-powered coding assistant scene.Startups in the space that have raised massive rounds include: *Poolside ($626M in total equity funding)*Magic ($456M)*Augment Code ($252M)*Codeium ($240M)*Cognition AI ($196M)*Cursor ($173M)That’s alongside products from big tech like Microsoft’s GitHub Copilot, Meta’s o...

Walgreens Replaced Fridge Doors With Smart Screens. It’s Now a $200 Million Fiasco

A startup promised the pharmacy chain its high-tech coolers would track shoppers and spark an in-store ad revolution.The refrigerated section at the flagship Walgreens on Chicago’s Magnificent Mile was glowing with frozen food and bottled drinks, but not for long. Where the fridge cases were previously lined with simple glass doors, there were door-size computer screens instead. These “smart...

Chinese Population Keeps on Shrinking

The National Statistics Bureau of China has released the latest population figures which show that the Chinese population has shrunk for the third time in a row after decades of growth. Around 1.4083 billion people lived in China at the end of 2024, down from 1.4098 billion in 2023. The average annual growth rate of the population was therefore -0.1 percent between the two years. In 2021, the p...

The Strategy Behind Miu Miu’s Explosive Growth

Growth at Prada’s Miu Miu label is far outpacing the wider luxury market: retail sales were up 58 percent in 2023, and accelerated by an eye-popping 82 percent in the fourth quarter. The brand’s success is due to a product and styling revamp that speaks to a broad church of consumers, “conversational” pieces and strengthened operations.CEO Benedetta Petruzzo, who joined in 2020, is convince...

Robotic Exoskeleton Can Train Expert Pianists to Play Faster

The exoskeleton allowed each finger to move on its own, helping participants practice fast, complex finger movements they hadn’t tried before.Aglove-like robotic exoskeleton hand may help pianists improve their skills without risking injury from overpractice.Inspired by traditional teaching methods, researchers have created a device that moves individual fingers to guide complex motions.This i...

(동아일보) 트렌드버드 2025년 전망 …“AI컴패니언, 로보택시, 비만치료제 시장에 주목”

글로벌 트렌드 리서치 서비스 트렌드버드 (Trendbird), 불황기의 유망 비즈니스 발굴 지침서 ‘Annual Trend Report 2025' 발표 - ‘2025년은 생성 AI가 기업과 일상에 자연스럽게 녹아 드는 원년이 될 것생성AI와 로봇·모빌리티·헬스케어· 모바일 럭셔리·뷰티 등 산업별· 기능별 분석 총 12권 보고서, 기업들의 사업기회 창출 아이디어 제공글로벌 마켓 센싱 & 트렌드 리서치 서비스 트렌드버드 (Trendbird)가 20일 '...

(PDF) BCG - Biopharma Trends 2025

The companies that thrive will focus on their core areas to drive innovation and efficiency while accelerating speed and agility.Scientific understanding of the biological drivers of disease, combined with the ability to influence human biology, has never been greater. We expect new development to accelerate, delivering a wave of breakthrough drugs that will transform the treatment of diseases...

 

  Emerging Trends & Future Opportunities


 
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■ 언론 보도 기사 

(매일경제) 글로벌 트렌드 센싱 서비스 트렌드버드, 2026년의 비즈니스 판도를 바꿀 10대 이머징 트렌드 발표

(중앙일보) 트렌드버드, '2026년의  Annual Trend Report와 10대  이머징 트렌드' 발표

(전자신문) 트렌드버드(Trendbird), 2026년의 비즈니스 판도를 바꿀 10대 이머징 트렌드 발표


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