As if cognac wasn't enough, Rémy Martin Club Connected Bottle offers opening detection and an integrated consumer engagement program.Rémy Martin has launched a connected bottle that utilizes high-security NFC technology to enable consumers to get more information from their spirits. It provides a range of advanced functionalities including secure authentication, opening detection and an integ...

Denise Chapman, a director at a San Diego advertising agency, is afraid to count how many hours of each day she spends on her mobile phone, browsing for clothes or gifts. But when it comes time to actually buy something, instead of using her iPhone, she fires up an aging Dell computer that sits on a desk in her family’s kitchen.“I’ve gotten to the point where I don’t even try” to make onli...

According to research from Nielsen via Statista, American iPhone and Android phone users spent an average of 37 hours and 28 minutes using smartphone apps in the fourth quarter of 2014.More than double the figure of 18 hours and 18 minutes from the last quarter of 2011. But the number of apps used has barely budged, moving from 23.3 to 26.7.Americans are spending more than twice as much time us...

Germany plans to update their Main Battle Tank (MBT), the Leopard 2, less than three weeks after the Russians debuted their new Armata tanks. The Germans will be conducting joint capability studies with France, set to run through 2018, before deciding on a design.Germany will modernize and put back into service 100 mothballed Leopard 2 tanks.During the Cold War, the former West Germany bought 2...

Developed by spanish design consultancy brand mormedi for grupo azkoyen, ‘button gourmet‘ is seen as the next step evolution of the self-service machine. providing 24/7 healthy food, the user-friendly interface aims to highlight and improve the aspirational character of the self-serving experience. fitted with a touch screen display, dispensing coffee, cold drinks and hot food, its modular an...

Months of negotiations between Greece and its creditors have tested the patience and sympathy of its European neighbours. According to a YouGov poll, many people across Europe care little about whether Greece leaves or stays in the eurozone. In Germany, 53 percent of those polled would prefer Greece to leave. In Finland and Denmark, that number is 47 and 44 percent respectively.[chartofday]

OXMAN USE MICROORGANISMS AND 3-D PRINTED VESSELS TO CREATE FOOD, ENERGY, OXYGEN, AND LIGHT FOR INTERPLANETARY TRAVELERS.Fitness trackers, email-alert rings, bracelets that tell you how much sun you've gotten: your average wearable is good at conveying information and not much more. But in the hands of Neri Oxman, an architect and founder of the Mediated Matter research group at Massachusetts In...

Long focused on deals to acquire technology, brands, or know-how, more emerging-market companies have begun using M&A to tap into new markets.After years of using cross-border deals to acquire strategic and natural resources, multinational companies headquartered in emerging markets are increasingly looking to penetrate new markets—just like multinationals in developed markets do.Growth in...

Marketing used to be so simple. In the not-toodistant past, when marketers had to decide how to best reach consumers, they were faced with just a few options. They could use one or more of the three television networks, run advertisements newspapers and magazines, or rely on the U.S. Postal Service and direct mail. The advent of digital technologies, however, has made an advertiser’s life much...