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TRENDBIRD (What's the Next Big Thing ?)는 분야별 전문가들이 큐레이션한 글로벌 시장의 핵심 트렌드를 실시간으로 제공하여 미래 사업기회를 적시에 포착하도록 조력하는 "Global Trend Sensing & Market Intelligence"서비스로 800여 개의 글로벌 기업들이 19년간 채택하고 재계약률이 85%를 상회하는 높은 신뢰도의 전략 파트너입니다.

1.고객 가치 : 향후 2-3년간 시장을 주도할 것으로 전망되는 혁신 기술과 신사업 아이템에 대한 전망을 전문가 큐레이션으로 제공하여,, 급변하는 시장 환경에서 경쟁 우위를 확보할 수 있습니다.
2.경쟁 우위 : 구체적 사례 중심의 트렌드 분석, 실시간 글로벌 시장 동향, 글로벌 전문가 정보 네트워크, 기업 맞춤형 서비스 제공을 통해 혁신적인 비즈니스 발굴을 지원합니다.
3.주요 고객 : 국내에서는 삼성, SK, 현대, LG, 한화 그룹 등 800여개 글로벌 선도 기업의 CEO/경영진 및 미래전략/신사업, R&D/선행 기술연구소, AI 전략/기술, 마케팅/디자인, UX/CX센터, CVC 등 신사업 및 신기술 발굴에 활용 중입니다.


* (매일경제 기사) 글로벌 트렌드 센싱 서비스 트렌드버드, 2026년의 비즈니스 판도를 바꿀 "Top 10 Emerging Trends" 발표

 

Beauty Buffs Can Now Thank AI for the Perfect Foundation Shade

The market for using AI in beauty and cosmetics industries is forecast to more than double from $3.27 billion in 2023 to $8.1 billion in 2028. (BoF Team)More cosmetics firms are embracing AI to boost sales, with global brands such as AmorePacific, L’Oréal S.A. and LVMH-owned Sephora using it to tailor products to customers’ needs.Customers have booked out South Korean cosmetics giant AmorePa...

Nearly 80% of Americans Say Fast Food Is Now a Luxury Because It’s Become So Expensive

Thanks to rising prices, most Americans now see fast food as a luxury and are eating it less often, according to a new LendingTree survey.Rampant inflation has forced millions of Americans to reassess their spending habits. For many, that has meant fewer trips to the drive-thru for that burger, burrito or spicy chicken sandwich they love — and even a change in how they perceive fast food.To le...

AI startup Hebbia Raised $130M at a $700M Valuation on $13M of Profitable Revenue

Hebbia, a startup that uses generative AI to search large documents and respond to large questions, has raised a $130 million Series B at a roughly $700 million valuation led by Andreessen Horowitz, with participation from Index Ventures, Google Ventures and Peter Thiel.And its funding demonstrates that 50x annual recurring revenue (ARR) is becoming the norm for AI startups, especially ones tha...

(Infographic) The Price of Entertainment Subscription Services

Subscription models have become ubiquitous in the entertainment sector, providing a recurring stream of revenue to a host of platforms.While inattentive customers using subscription models can increase revenue by as much as 200%, many entertainment platforms struggle to make a profit. In fact, Netflix and Disney are the only two profitable streaming services in the market.This graphic shows the...

ANZA Squeezer Toothbrush Concept Squeezes Your Toothpaste Till The Last Drops

ANZA Squeezer Toothbrush is a unique project to solve our daily needs and frustrations. After hearing his son to keep on asking him to squeeze the toothpaste, Davide Anzalone decided to design a multipurpose toothbrush.Whenever the toothpaste is about to run out, we often squeeze the tube to push even the last drop of toothpaste to exit the hole and use it. As far as I know, everyone does this....

Harvard Business Review - How Starbucks Devalued Its Own Brand

Starbucks is struggling. It has strayed from its successful strategy of offering customers exceptional experiences and, in the process, has commoditized itself. This article analyzes where it went wrong and offers ideas for how the company can turn itself around. It holds lessons for other companies that compete by providing customers distinctive experiences.Starbucks is in trouble again. In it...

(PDF) Deloitte - An Update on Consumer Sentiment in Asia-Pacific

McKinsey’s latest ConsumerWise Survey finds consumers in the region reacting differently to ongoing economic uncertainty. Companies should take note.Consumers in leading Asia-Pacific (APAC) markets have become more cautious and thoughtful since the beginning of this year. McKinsey’s latest ConsumerWise Survey finds that a growing number of consumers are trading down to save money, although ma...

AI Video Startup Captions Valued at USD 500M in USD 60M Series C

AI video editing startup Captions announced on July 9, 2024, that it had raised USD 60m in a Series C funding round, bringing its total funds raised thus far to USD 100m. The company’s valuation was also pegged at USD 500m.The lead investor was Index Ventures, which also backed DeepL’s most recent funding round, which raised USD 300m and valued the company at USD 2bn.In a tweet announcing the...

How Affluent Chinese Women are Shaping the Future of Luxury Travel

The new generation of wealthy female travelers in China now seeks far more than shopping or selfies. Seventy-one percent of affluent Chinese female travelers now prefer to invest in travel and experiences rather than material goods. Key TakeawaysAffluent Chinese women, particularly millennials and Gen Xers, are driving luxury travel trends, with 71% preferring experiences over material goods.82...

 

  Emerging Trends & Future Opportunities


 
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■ 언론 보도 기사 

(매일경제) 글로벌 트렌드 센싱 서비스 트렌드버드, 2026년의 비즈니스 판도를 바꿀 10대 이머징 트렌드 발표

(중앙일보) 트렌드버드, '2026년의  Annual Trend Report와 10대  이머징 트렌드' 발표

(전자신문) 트렌드버드(Trendbird), 2026년의 비즈니스 판도를 바꿀 10대 이머징 트렌드 발표


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( Trendbird Premium Membership 서비스에 관심있으신 기업/기관 담당자분들께서는 service@trendbird.biz로 본인이 소속된 조직명과 부서명, 직책 및 연락처를 기입하신 후 이메일을 보내주시면, Trendbird Premium Membership 서비스 소개 자료를 발송해 드리도록 하겠습니다.)