TREND REPORTS
(Infographic) Moms Look to Local TV for Updates, and Well-Placed Ads Could Catch Their Eye
[Consumer]
2020/10/19 09:05
Moms are often the ones responsible for most household spending decisions. Marketers using only social media ads might miss this demographic.As mothers prep their kids for an unusual back-to-school season, they’re turning to local television and digital-only sources like social media for updates and the latest developments. When the novel coronavirus first took hold in the U.S. in March, the T...
Avail Nets $100M to Expand Its Virtual Surgery Consultation System
[Investing]
2020/10/19 09:04
Avail’s platform links outside experts with hospital ORs and ambulatory surgery centers, allowing them to contribute through a dedicated, portable console with remote-controlled, camera-mounted arms. Avail Medsystems has raised $100 million to support its system for virtually connecting surgeons with remote experts and medtech company representatives during a live procedure.Previously, a large...
This Smart-Speaker Uses a Conical Chamber to Naturally Amplify Its Sound
[Design]
2020/10/19 09:03
The HomePod Mini launched yesterday, and it got me thinking about how most people naturally place their smart-speakers on shelves, cabinets, and mantelpieces that are against a wall. Most smart-speakers utilize a 360° array of drivers to throw audio in all directions – because companies expect you to keep your smartphone in a centrally located position, but that’s a strange assumption to mak...
(PDF) BCG - Who Is the Emerging-Market Consumer in the Postpandemic Era ?
[Business]
2020/10/18 09:10
Nine months into the COVID-19 pandemic, and six months since our initial consumer sentiment survey in emerging markets, consumers’ behavioral patterns are starting to take shape. People are adapting, and while the dust is yet to settle, we already see early signals of a new reality.The following trends give every indication of being permanent shifts, with significant implications for companies...
How Robots Became Essential Workers in the COVID-19 Response
[Business]
2020/10/18 09:09
Autonomous machines proved their worth in hospitals, offices, and on city streets.[A robot, developed by Asimov Robotics to spread awareness about the coronavirus, holds a tray with face masks and sanitizer.]As the coronavirus emergency exploded into a full-blown pandemic in early 2020, forcing countless businesses to shutter, robot-making companies found themselves in an unusual situation: Man...
Singapore Airlines is Turning Its Planes Into Pop-up Restaurants - Restaurant A380 @Changi
[Business]
2020/10/18 09:08
When the pandemic struck, air travel ground to a halt as people felt unsafe flying and borders were restricted. In the U.S. alone, the four largest airlines lost $10 billion in the second quarter. To stop the bleeding, some airlines are now coming up with creative ideas to generate revenue. Singapore Airlines, which experienced a 99.5% drop in passengers during its first quarter, is turning two...
(Paper) Microsoft Explains How It Improved Automatic Image Captioning in Azure Cognitive Services
[Tech]
2020/10/18 09:07
Microsoft launched a new computer vision service it claims can generate image captions that are, in some cases, more accurate than human-written descriptions. [Image captioning results on nocaps. B: A baseline without adding VIVO pretraining. V: With VIVOpretraining. Red text represents novel objects. The bounding box color is brighter when the similarity is higher.]The company calls the servic...
(Infographic) Consumers Are Burned Out by Advertising With Covid-19 Messaging
[Consumer]
2020/10/18 09:06
As brands try to address the pandemic, consumers are becoming increasingly frustrated by messaging that doesn't feel authentic. Every time you open up your laptop, scroll through social media or flip through the TV channels, you’re bound to come across something about Covid-19. But when it comes to advertising, recent data shows, consumers are fed up and want a reprieve.Real Talk Insights cond...
TULA Skincare Launches Millennial Focused ‘Ageless’ Franchise to Help Disrupt the Anti-Aging Category
[Business]
2020/10/18 09:05
Company disrupts the anti-aging category with clean clinical solutions that welcome millennials into the space with an innovative perspective on embracing skin at every age.TULA Skincare, the leading clean clinical skincare brand powered by probiotics and superfoods, today announced the launch of its new 'Ageless' product franchise, as the Company continues its record-setting growth, to help di...
