TREND REPORTS
(Patent) Samsung Patents Transparent Smartphone Design
[Tech]
2020/09/09 09:10
A recent patent filed by Samsung shows a transparent smartphone design with slim bezels, based on a new display technology developed by the company. According to the patent documents, the technology could make possible a fully transparent device while still retaining full display functionality.To help visualize this futuristic design, the folks over at LetsGoDigital have collaborated with 3D ar...
(PDF) IAB - 2020/21 COVID Impact on Advertising
[Business]
2020/09/09 09:09
Traditional media suffer as digital ad spend grows in 2020 forecast shows. Paid search and social are the big winners of shifting budgets.It’s an understatement to say ad budgets are in flux right now. Some forecasters see a flat to declining outlook for the rest of the year and into 2021, while others see growth. The truth is, there are lots of numbers and none are very precise.The IAB’s lat...
Apple Officially Unveils Its Floating Marina Bay Sands Store in Singapore
[Design]
2020/09/09 09:08
Apple has officially previewed Apple Marina Bay Sands, the first Apple Store to sit directly on the water. Appearing as a sphere floating on the iridescent Marina Bay, the store introduces a new and captivating retail experience at one of the most iconic locations in Singapore. Entirely surrounded by water, Apple Marina Bay Sands offers uninterrupted 360-degree panoramic views of the city and i...
(PDF) BCG - How the Consumer Industry Can Boost Healthier Eating
[Business]
2020/09/09 09:07
Boston Consulting Group and Nielsen Global Connect, together with The Consumer Goods Forum, completed an in-depth survey about healthy eating in 2019, questioning 7,000 diverse consumers across the globe. Part of the Collaboration for Healthier Lives Coalition, the study included interviews with the CEOs of 15 large retail businesses and consumer goods manufacturers.Diet a Key Health MetricThe...
Lidar Startup Ouster Raises $42M in Push to Grow Sales, Diversify Products
[Investing]
2020/09/09 09:06
Lidar startup Ouster has spent the past several years expanding and improving its line of sensors as it jostles for a piece of the crowded and competitive market place. Now, Ouster says it has raised $42 million, fresh capital that will be used to fund product development and ramp up sales.In short: Ouster is keeping the fight alive and there are signs that the San Francisco-based startup is ma...
AI a ‘Game Changer’ for L’Oréal as it Explores Live Video Shopping
[Business]
2020/09/09 09:05
L’Oréal’s investment in artificial intelligence and augmented reality are paying off when it comes to consumer engagement, Robert Beredo, chief digital officer of L’Oréal Canada, told CGT, serving the beauty company well during a period of unprecedented consumer behavior shifts. The CDO shared insight about the beauty company’s recent expansion of its ModiFace AR and AI technology to Amaz...
With More Time at Home, Work Days and Media Habits Merge
[Consumer]
2020/09/09 09:04
In more ways than have yet to be realized, the novel coronavirus (COVID-19) pandemic has changed the day-to-day lives of nearly every consumer the world over. This is especially true for office workers with traditional nine-to-five day jobs, where in-person meetings were the standard and the dress code called for something more formal than leisurewear. In the U.S., the country’s quarantine for...
Put a Snapchat Filter on Everyday Life with This Augmented Reality Goggles Concept
[Design]
2020/09/09 09:03
If you think the world look better with a pair of snapchat-tinted glasses, then you’ll love this fun and whimsical project conceived by swift creatives.The scandinavian design studio has unveiled an augmented reality snapchat goggle concept designed to transform everyday situations into funny moments. the proposed AR goggles combine the latest mixed reality technology with well-known snapchat...
(PDF) Mckinsey - Improving Battery-Electric-Vehicle Profitability Through Reduced Structural Costs
[Business]
2020/09/08 16:15
As sales of battery electric vehicles increase, OEMs need to focus on R&D excellence, flexible manufacturing, and value-chain integration to improve profitability.Electric mobility was just about to reach a tipping point in core markets when COVID-19 hit, disrupting automotive sales worldwide. With battery electric vehicles (BEVs), as with other categories, the impact varies widely by regio...
