TREND REPORTS
(Infographic) Here's How Much Engagement Brands Got From Back-to-School Social Posts
[Consumer]
2016/09/20 11:01
Now that the back-to-school frenzy has died down, Origami Logic, a marketing analytics company based in Mountain View, Calif., reviewed the engagement that brands received from back-to-school-related social media posts from the beginning of June through August. It was Disney and Dolce & Gabbana, which promoted its children's line, Bambino, that found the most success. "Disney and Dolce &...
McDonald's Iguana
[Business]
2016/09/19 10:58
The ad aims to highlight that McDonald's only uses the finest grade Arabica beans from South and Central American Rainforest Alliance Certified farms. The ad uses renowned hand artist Guido Daniele to paint beautiful imagery on to hands holding the coffee on a simple black background. "We only use the finest Arabica beans in our freshly ground coffee, sourced from Central and South American Rai...
(Infographic) Virtual Reality: A 360° View of the Future
[Tech]
2016/09/19 10:58
The future of virtual reality (VR) is already here. A quick Google News search will show you as much. With the introduction of the Samsung Gear VR in 2015 and this year’s unveiling of Facebook’s new 22,000-square-foot Area 404 hardware lab, VR is slowly but surely becoming a part of our everyday life.VR is an exciting field that is growing exponentially. For this reason, we created (together...
Nearly 85% of Smartphone App Time Concentrated in Top 5 Apps
[Consumer]
2016/09/19 10:58
The comScore data present a relatively bleak picture of digital media landscape if you're not a dominant brand.Over the past two years, digital media time has grown significantly but most of that has been driven by mobile and apps in particular. The world of apps, however, is much smaller and more concentrated than the PC internet.Just under 60 percent of total digital media time is now spent i...
Meet The Startup That 2 of Google’s Top Self-Driving Engineers Left to Create - Nuro.ai
[Business]
2016/09/19 10:58
Add another self-driving startup to your long list of self-driving startups: Nuro.ai. Perhaps the most compelling feature of the company, which is still in semi-stealth mode, is that it was co-founded by two former top executives of Google’s self-driving car project: Jiajun Zhu and Dave Ferguson.Zhu, one of the original founders of the search giant’s autonomous car effort, and Ferguson, a lea...
New York Fashion Week Embraced The Hijab, and It was Stunning
[Design]
2016/09/19 10:58
The hijab—the head covering donned by many Muslim women in public—isn’t typically considered synonymous with high fashion, especially in the western world. But times are changing.Hijabs were spotted high and low at New York Fashion Week, on the catwalk and in the street style of attendees. The event featured its first show of hijabs worn with every every outfit. Indonesian Muslim designer An...
Proterra's Electric Bus Can Travel 350 Miles Before Recharging
[Tech]
2016/09/19 10:58
IN THE WORLD of electric vehicles, Tesla gets most of the love. Over 100,000 of Elon Musk’s big, bad autos are zooming around the world, gasoline-free. But how many of those can claim to take an additional 40-odd cars off the road—each?That’s the promise of the Catalyst E2 Series, a new electric bus debuting today that’s aimed squarely at city public transit.The bus from Proterra, a leading...
Millennials Are Fawning Over a New Credit Card with a $450 Annual Fee
[Consumer]
2016/09/19 10:57
When it comes to banking, millennials are an anomaly. The Venmo generation doesn’t visit bank branches, write checks, or even use credit cards.By one estimate, 63% of millennials don’t have credit cards, so it’s curious they’re suddenly fawning over a new, perhaps viral, card on the market. The Chase Sapphire Reserve has been a hit since it was revealed in late August. It’s taken on covete...
PANTONE Condoms That’ll Brighten Up Your Sex Life Via Sight And Taste
[Design]
2016/09/19 10:57
Russian studio DarkDesignGroup has come up with a collection of concept PANTONE condoms inspired by the color system. Each color corresponds to a particular fruit and its flavor. The range includes mango, banana, apple, grape and watermelon. Would you like to see these PANTONE condoms become a reality? [taxi]
(Patent) Walmart is Patenting Technology That Could Have Terrifying Implications for Workers
[Tech]
2016/09/18 11:10
Walmart just patented a system based on mini-robots that can control shopping carts, as well as complete a long list of duties once reserved for human employees. Last week, Walmart was granted a patent for a new system that allows shopping carts to drive themselves, untouched by customers and employees. However, the system goes far beyond self-driving carts, with details on automated devices th...
Marketers Need to Say Goodbye to Campaigns, Hello to AI-Driven Conversations
[Business]
2016/09/18 11:10
New report on emerging tech in next five years also points to personal data lockers, commonplace augmented reality, and much smarter location analytics. Marketers will need to transform from campaigns to real-time, continuous interaction with customers via intelligent agents.So says Forrester Research VP and principal analyst Brian Hopkins, co-author (with Adam Silverman) of a new Forrester Res...
How Amazon is Blowing Away Competitors — and Its Lead is Growing
[Business]
2016/09/18 11:09
Amazon is absolutely killing it in online retail and its lead continues to grow, according to a new note published by RBC Capital.The note shared a number of charts to illustrate this point, based on the results of a recent survey it ran against 2,024 people, of whom 1,682 had shopped on Amazon over the past 12 months.The first chart shows that Amazon is the clear mindshare winner when it comes...
