A patent filing uncovered this week reveals that Hyundai Group engineers have been quietly working through the structural challenges of building a long-hood, open-top GT car — and the level of detail suggests this goes well beyond a design exercise. The filing, surfaced on September 16, describes a redesigned firewall and dashboard structure purpose-built for a convertible with rear-drive proportions and an electrified powertrain. No such car exists anywhere in the current Hyundai, Genesis, or Kia lineup.The patent doesn't name a model, but...

Enterprise technology budgets are expected to keep expanding into 2027 despite continued cost pressures, with CIOs prioritizing generative AI, agentic AI and cybersecurity above most other technology categories.According to Gartner’s 2027 CIO Agenda preview, 84% of respondents expect to increase funding for generative AI, making it the top technology investment priority. Average GenAI spending is projected to rise 31.4% from 2026 to 2027.Agentic AI is growing even faster, with 76% of CIOs planning to increase funding and an average spending...

IKEA Italy is celebrating 30 years of its blue FRAKTA bag by documenting what happens to it after checkout, turning real consumer behaviour into a ten-image campaign by Ogilvy Italy.Called “Belli organizzati”, a play on the beauty of being organised, the photographic series is based on IKEA research into how Italians reuse the bag. Some turn it into record storage, others use it for laundry, groceries, moving house or carrying musical instruments. IKEA says 65% of people who have owned or used FRAKTA have given it a job beyond its original...

Sol-ti, a maker of glass-bottled functional shots, raised $30.3 million in an early-stage equity round announced in September 2026. The company plans to use the funding to expand across retail and foodservice.Functional beverages — drinks marketed for wellness benefits beyond basic nutrition — are drawing growing consumer interest as traditional energy categories slow. Sol-ti is deepening its position in the functional shots segment.The round stands out for its size. Among early-stage venture rounds in the US food sector over the past 48 m...

Most Americans say they have recently seen advertisements from businesses that clearly appeared to have been created using artificial intelligence. Views of businesses’ use of AI in advertising are generally more negative than positive, with young adults the most critical.Nearly eight in 10 Americans (79%) have seen advertisements in the past 30 days that looked like they were made using AI. Nearly half (49%) view businesses’ use of AI to create advertisements negatively, compared with 19% who view it positively. Thirty-two percent are neu...

How to Secure Today’s AI Robots Against Stealth Cyber Threats. VicOne is a Physical AI cybersecurity company protecting vehicles and robots from cyber threats that can alter behavior and compromise safety.Robot safety has traditionally focused on whether a machine remains safe when something fails. Physical AI introduces a more difficult question: Can a robot remain safe when an attacker manipulates what it sees, decides or does — even when nothing appears broken?Modern robots combine multimodal sensors, AI models and physical control syst...

Setting a reminder on a phone means unlocking a screen, opening an app, and typing on a keyboard, three steps that break whatever train of thought led to needing the reminder in the first place. MATE skips all of that by reading your own handwriting instead. Write “meeting at 1:00 p.m.” on its E-ink panel with the built-in pen, and the device sets the alarm itself, no app, no unlocking, no menu to dig through.That handwriting recognition is the entire premise, and it works because the device treats a note and a task as the same object rath...

1. BoF의 Case Study - Chanel, 크리에이티브 재편을 통한 '최고급 럭셔리'의 성장 반등Matthieu Blazy 취임 후 독보적 실적 반등: 명품 수요 침체기 속에서 샤넬이 신임 아티스트 디렉터 마티유 블라지(Matthieu Blazy) 영입 1년 만에 2026년 상반기 패션 부문 매출이 16% 폭증하며 업계 평균을 압도.디자인 혁신을 통한 1만 달러 가방 가격 정당화: 10,000달러를 넘어서는 클래식 퀼팅백의 가격 인상 반발을 디자인 혁신과 레디투웨어(RTW) 전면 재편을 통해 브랜드 가치 제고로 극복.젊은 타깃 유입과 브랜드 헤리티지 보존의 조화: 115년 역사상 단 3명의 디자이너만 거친 샤넬의 엄격...

How did a 115-year-old brand rocket back to growth amid a downturn in luxury demand? Drawing on interviews with Chanel fashion president Bruno Pavlovsky, artistic director Matthieu Blazy, group chief executive Leena Nair and more, this report breaks down the multi-faceted strategy that reignited desirability and sales, allowing the French couture icon to solidify its position in ‘ultimate luxury.’How did luxury’s biggest and most iconic brand become the hottest name in fashion and return to growth, defying a downturn in luxury demand?In a...