TREND REPORTS
2017 Was The Year Digital Ad Spending Finally Beat TV
[Business]
2017/12/06 09:59
We’ve been headed here for a while. But this was the year it actually happened: Advertisers spent more on digital than traditional TV.To be specific: Digital ad spending reached $209 billion worldwide — 41 percent of the market — in 2017, while TV brought in $178 billion — 35 percent of the market — in 2017. That’s according to Magna, the research arm of media buying firm IPG Mediabrands....
(Infographic) A Timeline of Every Major Disruption in Payments
[Investing]
2017/12/06 09:59
The current payments landscape is moving at a blistering pace.Mobile payments, for example, is a market growing at a 39.2% annual clip, and it will be worth nearly $3 trillion by 2020. At the same time, it’s almost impossible to keep up with the growth in the blockchain world. Every day, new technical problems are being solved, coin market caps are hitting new highs, and Bitcoin is dominating...
(Patent) Amazon’s New Drone Designed to Self-Destruct in Emergencies
[Tech]
2017/12/05 09:56
Amazon has been granted a patent for drone technology that allows the craft to strategically self-destruct in the event of an emergency. The system uses the drone's onboard computer to determine the safest course of action.SECRET AGENT DRONEAmazon is taking a page out of the spy genre in a newly-patented feature for its future fleet of delivery drones. Filings for a patent granted to the intern...
What’s Next for Bitcoin ? Legendary Trader Says $14,000 is His Best Guess
[Investing]
2017/12/05 09:56
‘Bitcoin is in a bubble, but bubbles can go on for far longer than anyone thinks,’ says markets veteran Peter L. Brandt “I have never seen anything like the current bull market in bitcoin,” says one veteran trader. As traders try to guess what’s next for bitcoin following a surge that’s sparked bubble talk, one influential chart watcher has taken a shot at a prediction.“Shown on this cha...
Gothic Givenchy Goggles
[Design]
2017/12/05 09:56
Virtual reality… how could something so cool look so uncool?! Until now, that is. Introducing, Givenchy VR, also known as Ombré.Taking on VR would be a foray for any fashion house, but for some reason Givenchy seems to be the brand of choice for designers considering it’s one of a couple of Givenchy VR concepts floating around.Here, the brand’s signature gothic style is introduced to the go...
Bitcoin Is Now Bigger Than Buffett, Boeing and New Zealand
[Investing]
2017/12/05 09:55
Bitcoin’s extraordinary price surge means its market capitalization now exceeds the annual output of whole economies, and the estimated worth of some of the world’s top billionaires.With the debate over its bubble status still raging, the flagship cryptocurrency continued its march higher on Monday, solidifying above $11,000 and bringing its climb this year to more than 1,000 percent. With ma...
Facebook, Google Leading to Internet Domination of Advertising
[Business]
2017/12/05 09:55
The investment management firm GroupM said Sunday that the dominance of Facebook and Google “is exceedingly bad news for the balance of the digital publisher ecosystem.”Facebook and Google will capture a phenomenal 84 percent of the digital ad spend worldwide this year as the two online companies account for all of the growth in internet advertising this year, according to GroupM.The investme...
Eye-Tracking Study: How Consumers View Google Search Results for Hotels
[Consumer]
2017/12/05 09:55
The way consumers view Google results pages related to hotel searches has changed significantly over the past few years, according to recent research from Travel Tripper.The report was based on an eye-tracking study conducted using the Sticky platform. As part of the study, 100 consumers were shown desktop Google search engine results pages (SERPs) for three hotel names (Capitol Hill Hotel, Par...
The Dublin Simon Community Stamps
[Design]
2017/12/05 09:54
Every year Simon, a charity working with the homeless in Ireland, ask businesses to donate some or all of their corporate Christmas card budget to help Simon help the homeless. It's called the House of Cards Appeal.Print advertisment created by BBDO, Ireland for The Dublin Simon Community, within the category: Public Interest, NGO."€14 Buys Him A Bed. This Christmas don’t send a card, address...
