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Daily Report : Capgemini 보고서 : AI 기반 스포츠 참여의 새로운 시대

1. Capgemini 보고서: AI 기반 스포츠 참여의 새로운 시대팬 참여의 변화: 2023년 34%였던 현장 경기 팬 참석률이 2025년 37%로 증가. Z세대와 밀레니얼 세대는 기술이 접목된 몰입형 경기 경험에 가치를 더해.스포츠 팬들의 AI 수용: 팬의 59%가 AI 생성 콘텐츠를 신뢰하고, 54%가 스포츠 정보 습득에 AI 도구를 활용. 팬 4명 중 1명은 실시간 통계와 예측 분석 등 AI 강화 시청 경험에 8% 더 많은 비용을 지불할 의향.진정성...

(PDF) Capgemini - Beyond The Game : The New Era Of AI-Powered Sports Engagement

As fan attendance rebounds and digital engagement surges, sports organizations face a pivotal moment: how to harness technology to elevate the fan experience, without compromising the authenticity of the game.The latest report from the Capgemini Research Institute, Beyond the game: The new era of AI-powered sports engagement, explores how AI, Gen AI, and data-driven innovation are reshaping the...

The Social Media Trend Machine Is Spitting Out Weirder And Weirder Results

Every Next Big Trend that has popped up on my phone for the past year has made me feel like I’m losing my mind, even the innocuous stuff. What the hell is a Labubu? Is Dubai chocolate a brand or, I don’t know, just a genre of candy bar? Who is Benson Boone, and what does he want from us? At first, I thought this might just be another worrisome sign of aging: I no longer understand kids these...

3 Markets Fueling The Shift To Agentic Commerce

The building blocks of agentic shopping are emerging. In this report we highlight the markets gaining traction, who’s leading, and what’s next.Agentic shopping is the next big opportunity in commerce. Tech and payments leaders are already betting on the shift to AI-driven interfaces. But a growing wave of startups is also emerging, developing the building blocks for fully autonomous shopping....

Better Nature’s Tempeh Traction Contrasts With Beyond Meat’s Ongoing Struggles

While plant-based protein maker Better Nature secures GBP 1.1 million in funding to accelerate growth, category pioneer Beyond Meat continues its downward trajectory. The divergent fortunes reflect a shifting market where consumers increasingly favor clean protein alternatives over ultra-processed options.Better Nature, founded in 2020 and now the UK's leading tempeh brand with 38.1% market sha...

SoftBank’s Listed Bets — Aug 14 2025 Snapshot

The graph shows SoftBank’s top publicly traded holdings (≥5% stake), ranked by the market cap of each company.Takeaway: SoftBank’s value concentration is clear — Arm Holdings alone makes up almost half of the total exposure, underscoring how pivotal its chip‑design unit is to Masa’s portfolio.Analysis: Beyond Arm, holdings like Coupang and Symbotic highlight SoftBank’s continued convicti...

This Playful Nebulizer For Children Turns Medical Stigma Into ‘Inclusive Inhalation’

For many children, a nebulizer is a source of dread. The unfamiliar mask, the mechanical hum, and the demand to sit still for minutes at a time can make every treatment a struggle. Parents, already managing the stress of their child’s illness, are forced into the role of negotiator, coaxing and persuading with every session. Resistance builds, treatments are delayed, and the process turns into...

Streaming Dominates TV Ad Dollars For The Second Year In A Row, But Eyeballs Are Getting Cheaper

Ads are still relatively new to streaming, but the business is already dominant in terms of dollars spent.Streaming scooped up about 43% of advertisers’ television spending at the industry’s “upfront,” according to new data from tracking firm Media Dynamics. Per the firm, advertisers spent $13.2 billion on streaming ad space during the annual event and selling period, when networks sell the...

Cleverhood Uses Storm Tracking Radar For Weather-Predicting Rainwear

Cleverhood, a rainwear brand established in 2010, has introduced the Stormy and Rover 2.0 Rainwear as part of its limited-edition series. The pattern is based on NOAA Doppler radar data, visualizing intensified weather patterns linked to climate change. Designed for both the Raincape and Anorak styles, the print enhances pedestrian and cyclist visibility in traffic-heavy environments.The Rover...

 

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