TREND REPORTS
Reshoring, Onshoring, Nearshoring ?
[Business]
2022/08/24 09:06
As the Covid-19 pandemic, the Russian war on Ukraine and the growing tensions between China and the United States have brutally exposed the vulnerabilities of highly globalized supply chains.More and more companies are reconsidering their position, trying to shorten supply chains and to bring production back home or at least closer, wherever possible (and financially feasible).While buzzwords s...
In The Aftermath Of The Pandemic, Wellness Is The New Luxury
[Business]
2022/08/24 09:05
Wellness retreats and salon experiences are all the rage among China’s health-conscious Gen Z consumers. Here's how brands can tap this lucrative market. The wellness sector in China has surged in the fallout from the pandemic. Consumers in the country reported the highest share of spending on wellness-related online products and services, according to McKinsey. With this increased interest, u...
China's Housing Market is Deflating
[Investing]
2022/08/24 09:04
The Chinese housing market has missed the inflation memo. New data out this week showed Chinese new-home prices in the country falling roughly 1% in the last year, breaking more than 6 consecutive years of rising prices.Although a relatively small drop, the fall in new-home prices is just the latest piece of evidence that paints a concerning picture for the largest residential property market i...
(VIdeo) Inergize Cold Plunge Tub : Ultra-Portable Plunge
[Product]
2022/08/24 09:03
The new portable Inergize Cold Plunge Tub lets you benefit from cold therapy whenever and wherever you want.This solution is ideal for athletes or health-conscious consumers who are on the move but still want to boost their energy, recovery, and immunity on demand. The Inergize Cold Plunge Tub is made up of a lightweight inflatable, yet ultra-durable tub that provides powerful cooling, filtrati...
(PDF) Mckinsey - US Consumer Confidence and Behavior During Inflationary Times
[Consumer]
2022/08/23 09:10
Our latest Consumer Pulse research shows that there’s more pressure than ever on consumer confidence. But despite a general feeling of pessimism, there are signals of hope in consumer behavior.Whether it’s at gas pumps or in grocery stores, people across the United States have been feeling a pinch in their pocketbooks this summer. Inflation is the highest it’s been in decades, and consumers...
(Video) Nike Taps On AI Technology To Pit Serena Williams Against Her Younger Self
[Business]
2022/08/23 09:09
To commemorate Serena William’s 27th and final year as a professional athlete, Nike harnessed the power of artificial intelligence (AI) to show just how far the tennis queen’s game has evolved.In collaboration with AKQA Studios, the sportswear giant clicked rewind, and pit Williams’ 2017 Australian Open performance against her first Gram Slam at the 1999 US Open. Incredibly, by combing throu...
(Infographic) An Inside Look at How Marketers Use Influencers
[Consumer]
2022/08/23 09:08
'Working with creators will only become more important for brands'. There are many reasons marketers work with creators, including boosting audience engagement and reaching new customers. Don’t miss Brandweek, Sept. 12–16. Join us in Miami for an unforgettable five-day experience featuring leaders from Shake Shack, Journey, the NFL, El Pollo Loco, Hyundai and more. Book now.More than 50 milli...
The Radical Scope of Tesla’s Data Hoard
[Business]
2022/08/23 09:06
Logs and records of its customers’ journeys fill out petabytes—and court case dockets.You won’t see a single Tesla cruising the glamorous beachfront in Beidaihe, China, this summer. Officials banned Elon Musk’s popular electric cars from the resort for two months while it hosts the Communist Party’s annual retreat, presumably fearing what their built-in cameras might capture and feed back...
(Video) World’s First Outdoor Air Conditioner : No Wires, No Electricity
[Product]
2022/08/23 09:06
Startup patents breakthrough way to stay cool outside without harming the planet. The Kensho unit, the world's first outdoor air conditioner that is not powered by electricity. There are no wires, no power supply and no greenhouse gas emissions with the revolutionary Kensho unit, which has been developed and patented in Israel. It simply, silently and gently blows out a jet of freezing nitrogen...
Emerging Trends & Future Opportunities
■ 언론 보도 기사
(매일경제) 글로벌 트렌드 센싱 서비스 트렌드버드, 2026년의 비즈니스 판도를 바꿀 10대 이머징 트렌드 발표
(중앙일보) 트렌드버드, '2026년의 Annual Trend Report와 10대 이머징 트렌드' 발표
( Trendbird Premium Membership 서비스에 관심있으신 기업/기관 담당자분들께서는 service@trendbird.biz로 본인이 소속된 조직명과 부서명, 직책 및 연락처를 기입하신 후 이메일을 보내주시면, Trendbird Premium Membership 서비스 소개 자료를 발송해 드리도록 하겠습니다.)
