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TRENDBIRD (What's the Next Big Thing ?)는 분야별 전문가들이 큐레이션한 글로벌 시장의 핵심 트렌드를 실시간으로 제공하여 미래 사업기회를 적시에 포착하도록 조력하는 "Global Trend Sensing & Market Intelligence"서비스로 800여 개의 글로벌 기업들이 19년간 채택하고 재계약률이 85%를 상회하는 높은 신뢰도의 전략 파트너입니다.

1.고객 가치 : 향후 2-3년간 시장을 주도할 것으로 전망되는 혁신 기술과 신사업 아이템에 대한 전망을 전문가 큐레이션으로 제공하여,, 급변하는 시장 환경에서 경쟁 우위를 확보할 수 있습니다.
2.경쟁 우위 : 구체적 사례 중심의 트렌드 분석, 실시간 글로벌 시장 동향, 글로벌 전문가 정보 네트워크, 기업 맞춤형 서비스 제공을 통해 혁신적인 비즈니스 발굴을 지원합니다.
3.주요 고객 : 국내에서는 삼성, SK, 현대, LG, 한화 그룹 등 800여개 글로벌 선도 기업의 CEO/경영진 및 미래전략/신사업, R&D/선행 기술연구소, AI 전략/기술, 마케팅/디자인, UX/CX센터, CVC 등 신사업 및 신기술 발굴에 활용 중입니다.

* (매일경제 기사) 글로벌 트렌드 센싱 서비스 트렌드버드, 2026년의 비즈니스 판도를 바꿀 "Top 10 Emerging Trends" 발표

 

Daily Report : 애플 워치 시선 인식 시스템 특허 - '의도'를 읽는 웨어러블

1. 애플 워치 시선 인식 시스템 특허 - '의도'를 읽는 웨어러블카메라 기반의 주의력 감지: 스마트워치에 내장된 카메라를 통해 사용자의 머리 자세, 시선 방향, 얼굴 특징점을 분석하여 실제로 화면을 보고 있는지 판단 후 인터페이스 활성화불필요한 프로세싱 억제: 단순히 팔을 드는 동작이 아니라 사용자의 '상호작용 의도'가 확인될 때만 화면을 밝히거나 콘텐츠를 스크롤함으로써 배터리 효율과 기기 성능 극대화센서로서...

(Patent) Apple Patent Reveals Camera‑Based Attention Awareness System for Apple Watch

Apple is exploring a new class of attention‑aware interactions for wearable devices, according to a recently published patent filing. The technology centers on using a camera integrated into a smartwatch to determine whether the user is actually looking at the device before activating certain interface elements or expending processing power.The system analyzes images captured by the watch’s c...

(PDF) Pew - Email Newsletters as a Source of News

Three-in-ten Americans at least sometimes get news from newsletters, but many don’t read most of the newsletters they getEmail newsletters have become a familiar format for news. But this pathway to news remains somewhat niche, and even among Americans who get news from email newsletters, a majority say they don’t end up reading most of the newsletters they receive.Three-in-ten U.S. adults sa...

(M&A) Ebay Buys Depop For $1.2bn In Effort To Lure Younger Shoppers

Deal agreed to acquire British secondhand fashion resale app from Etsy as eBay attempts to fend off Amazon.The online retailer eBay has agreed to buy the British secondhand fashion resale app Depop from Etsy for about $1.2bn (£890m) in cash, as eBay targets younger fashion-loving consumers.The deal comes at a time when secondhand marketplaces continue to soar in popularity, especially among ge...

AI Observability Startup Braintrust Raises $80M At An $800M Valuation

Braintrust lands $80M funding round to become the observability layer for AI.Artificial intelligence-native observability startup Braintrust Data Inc. believes it’s on a fast track to becoming an essentially infrastructure layer for AI models and agents in production after raising $80 million in a middle-stage funding today.The Series B round was led by Iconiq and saw participation from high-p...

A “QuitGPT” Campaign Is Urging People To Cancel Their ChatGPT Subscriptions

In September, Alfred Stephen, a freelance software developer in Singapore, purchased a ChatGPT Plus subscription, which costs $20 a month and offers more access to advanced models, to speed up his work. But he grew frustrated with the chatbot’s coding abilities and its gushing, meandering replies. Then he came across a post on Reddit about a campaign called QuitGPT. The campaign urged ChatGPT...

Pick, Place, Repeat: Handling Tops Industrial Robot Tasks

While robots continue to transform global manufacturing, handling tasks - such as picking, placing and moving materials - remain by far the leading industrial automation application. According to estimates from Statista Market Insights, this segment accounted for over half (51 percent) of all industrial uses worldwide in 2024. In comparison, that same year, the two other more popular applicatio...

Stella Artois Taps Into Record Snowfall With Creative Stunt

As Toronto was blanketed by over 60 centimetres of snow in a single storm, Stella Artois found a way to turn the extreme weather into a branded moment worth braving the cold for.In a timely OOH activation, the beer brand unveiled a giant Stella chalice at the intersection of York and Front Streets.As the snow fell, it filled the oversized glass, creating the illusion of frothy beer foam spillin...

Lens AR Smartwatch : A Smartwatch That Becomes a Lens, Not a Distraction

There’s something oddly comforting about the idea behind Lens AR Smartwatch. It doesn’t start from screens or interfaces, but from that old habit of lifting something to your eye and looking through it. Like a telescope, or a cheap monocular you’d bring on a hike just in case. That feeling seems to be the core of the design, not an afterthought. As a watch, Lens is almost deliberately boring...

 

  Emerging Trends & Future Opportunities


 
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■ 언론 보도 기사 

(매일경제) 글로벌 트렌드 센싱 서비스 트렌드버드, 2026년의 비즈니스 판도를 바꿀 10대 이머징 트렌드 발표

(중앙일보) 트렌드버드, '2026년의  Annual Trend Report와 10대  이머징 트렌드' 발표

(전자신문) 트렌드버드(Trendbird), 2026년의 비즈니스 판도를 바꿀 10대 이머징 트렌드 발표


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( Trendbird Premium Membership 서비스에 관심있으신 기업/기관 담당자분들께서는 service@trendbird.biz로 본인이 소속된 조직명과 부서명, 직책 및 연락처를 기입하신 후 이메일을 보내주시면, Trendbird Premium Membership 서비스 소개 자료를 발송해 드리도록 하겠습니다.)