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(Infographic) What Millennials and Gen Z Want From Company Logos

Monochrome and gender-neutral designs are among the new trends. Millennials and Gen Z consumers prefer monochromatic color schemes when it comes to logos and consider blue, white and black trustworthy.In the age of shoppable livestreams, social commerce and influencer marketing, a static logo may seem like an afterthought when it comes to brand identity.But that shouldn’t be the case, accordin...

(Video) ZipCharge Go is a Suitcase-Size Powerbank for EVs

Today at the global climate summit in Glasgow, better known as COP26, a UK startup called ZipCharge introduced its portable electric vehicle charger called the Go - and we're pretty stoked.The Go is compact, about the size and shape of an average-sized carry-on suitcase, and weighs about 50-lbs. It has a 4 kWh (net capacity) battery and can charge an EV at 7.2 kW. However, larger versions will...

(PDF) Sales of Cigarettes Rose Last Year, For The First Time In 20 Years

Manufacturers sold almost 204 billion cigarettes in the United States last year, a 0.4% increase on 2019, marking the first year that cigarette sales have grown in almost 20 years. That works out to roughly 620 cigarettes per person.Kickin' the habitAmerica has been — slowly — kicking the smoking habit ever since the early 80s. In 1981 cigarette sales peaked at 636 billion, meaning that sales...

The 5 Best Luxury Strategies for China in 2022

Luxury brands are more resilient in a crisis, but they must create extreme value. Here are the five ways to do that in 2022. Key Takeaways:While there is a lot of staff training, and many brands have adapted metrics like net promoter score (NPS) to measure their in-store performances, the numbers often can trick brands.Brands need to organize all customer-centric activities around the idea of l...

(Video) Robot Forest Rangers Plant Trees, Clear Paths and Gather Data

The idea is to deploy teams of these robot forest rangers across many kilometres of forest, for regular maintenance as well as in emergency situations. The team of three robots can safely and quickly access locations dangerous for humans.Rikko, Chunk and Dixon are three sustainable Forest Ranger Druids created by industrial design student Segev Kaspi. Currently in the concept stage, each of the...

(Patent) Apple Patented an Advanced Folded Periscope Zoom Lens For Future iPhones

U.S. patent application, US20210333529, discloses a folded camera. The folded camera includes two light folding elements such as prisms and an independent lens system located between the two prisms. The lens system includes an aperture stop and a lens stack and is movable independent of the prisms, on one or more axes, to provide autofocus and/or optical image stabilization for the camera. The...

Microsoft’s Own Metaverse Is Coming

The software maker is embracing the buzzy concept with new products due next year.If you’re worried the metaverse will be all fun and games, fear not: Microsoft Corp. is taking its own stab at the idea, and it will have PowerPoint and Excel.The company is adapting its signature software products to create a more corporate version of the metaverse — a concept promoted by Facebook co-founder Ma...

(PDF) BCG - Navigating Rising Cyber Risks in Transportation and Logistics

Digitization has become prevalent among transportation and logistics (T&L) companies, improving all upstream and downstream facets of the industry. This process has created unprecedented efficiencies targeted at expanding revenue streams.That’s the good news. The downside is that digitization has exposed a series of shortcomings among T&L companies that have made them extremely vulnera...

(Video) Skyscraper Window Washing Robots Are Here to Take Over The Most Terrifying Jobs

Window washers are the next in line to see their jobs replaced by robots.Even if they’re not afraid of heights, it still takes someone with nerves of steel to work as a window washer, dangling a hundred floors above the ground with a squeegee in hand. A company called Skyline Robotics wants to make window washing much safer because instead of humans, the lift that’s lowered down the side of a...

 

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