(PDF) BCG - What Consumers Want from Personalization
A global BCG survey of 23,000 consumers reveals the benefits and hazards of uniquely customized i...
A global BCG survey of 23,000 consumers reveals the benefits and hazards of uniquely customized i...
Think back to the early days of social media. Many companies, including retailers, initially over...
The days of double-digit growth are gone. Game publishers must embrace new monetization strategie...
While tech companies in the US and China have established early dominance in supplying this cruci...
YouTube, TikTok, Instagram and Snapchat remain widely used among U.S. teens; some say they’re on...
For all their efforts to reignite growth, telcos have yet to overcome their fundamental challenge...
In Deloitte’s 16th annual Tech Trends report, AI is the common thread of nearly every trend. Mov...
Activist investors are a persistent concern for CEOs and boards. Nearly a third of large public c...
A pragmatic, customer-centric business model can help companies achieve profitable growth by reim...
Which Economies Are Ready for AI ?Key TakeawaysBCG is launching a new matrix to help governments...
Survey results suggest that while the overall outlook for tech investments is strong, only a sele...
The luxury market is facing a notable downturn driven by evolving market dynamics and deep custom...
Generative artificial intelligence (GenAI) could significantly boost productivity while reshaping...
Healthcare organizations are well positioned to offer healthcare content to improve consumer expe...
Gen AI shows early promise in the transportation industry, as leaders chart a path around signifi...
Black Friday-Cyber Monday Spending Expected to Reach New Highs. Seasonal shoppers focus on deals...
See the breakdown of industry trends and performance across retail media, paid search, and paid s...
Products from private brands are appealing to consumers in new ways. Retailers can follow this we...
Once characterized by rapid growth, the payments industry is maturing. Investors, regulators, and...
In the heat of the 2024 election, news influencers seemed to be everywhere. Both Republicans and...
When generative AI tools do the heavy lifting, companies can optimize their product portfolios fa...
Right now, up to 75% of consumers plan to capitalize on this year’s holiday sales events, and ma...
Luxury Stumbles in 2024 but Can Still Return to Solid Growth. The value of the personal luxury go...
Global M&A activity remains below historical norms, even as activity has rebounded from last...
Generative AI is already adding value for corporate and business functions. Here’s how it could...
After all the hype over artificial intelligence (AI), the value is hard to find. CEOs have author...
Leadership in technology and business relies heavily on one factor: access to the world’s top ta...
Inside the Coming AI Market “Supercycle” and How Cloud Startups Can Benefit: The Battery Ventur...
The global fashion industry faces economic uncertainty, a dynamic market, and consumer behavior s...
Cities around the world are at a decision point as their mobility ecosystems face unprecedented c...
Marketing leaders must propel growth while navigating increased complexity and scope. A new globa...
e-Conomy SEA is a multi-year research programme launched by Google and Temasek in 2016. Bain &...