TREND REPORTS
Daily Report : (PDF) Dentsu - The Gen Z Effect : Shaping the Year of Impact 2025
[Daily Report]
2025/03/25 09:11
1. Dentsu, ‘The Gen Z Effect’ 보고서 통해 Z세대가 바꾸는 미디어 판도 조명 콘텐츠 소비 방식의 변화 주도: Z세대는 알고리즘 기반 콘텐츠 추천과 니치 커뮤니티 중심의 소비 습관을 확산시키며 전통적 미디어 모델을 재편 중. 일상적으로 라이브 TV를 소비하지 않는 비율이 75%에 달함. 대표성과 진정성을 요구하는 세대: Z세대는 광고에서 자신들과 닮은 인물을 더 많이 보고 싶어하며, 40%는 인플루언서의 리뷰를 주요...
(PDF) Dentsu - The Gen Z Effect : Shaping the Year of Impact 2025
[Consumer]
2025/03/25 09:10
Dentsu has launched its latest thought leadership report, The Gen Z Effect: Shaping the Year of Impact, a bold exploration of how Gen Z is redefining content creation, consumption, and connection in today’s fast-evolving media landscape.Drawing on exclusive data and insights from dentsu’s 2025 Media Trends report, this special edition takes a deep dive into the trends reshaping the future of...
This $1,995 Home Fitness Device : The Space of a Bookshelf
[Product]
2025/03/25 09:09
Amp’s streamlined design could make any room in the house your home gym.This nondescript piece of home decor is about the size of a narrow bookshelf, and it looks like a vertical soundbar speaker. In reality, it’s a new home fitness device—and it hides a gym’s worth of workout machines.Amp is a $1,995 home fitness device that streamlines the clunkiness of a cable-based workout machine into...
(PDF) Mckinsey - Engaging The Evolving US Healthcare Consumer
[Consumer]
2025/03/25 09:08
US consumers have become more active in their healthcare decisions and are seeking engagement from healthcare organizations. Addressing these trends can improve healthcare businesses’ results.US consumers are taking an increasingly active role in their health, seeking information from a variety of sources and considering new engagement models. As this trend continues, healthcare organizations...
Apple Working on Turning Watches Into AI Devices With Cameras
[Product]
2025/03/25 09:07
Apple is exploring the idea of adding cameras and visual intelligence features to its smartwatch, thrusting the company into the AI wearables market. Also: Apple makes major executive changes following its Siri struggles, while the EU is pushing hard to open up iOS.Over the past couple of years, we’ve seen an influx of AI wearables hit the market, ranging from the failed Humane Ai Pin to Meta...
SoftBank is All Aboard The AI Train
[Investing]
2025/03/25 09:06
Over 50% of SoftBank's deals in the last two years have been for AI or AI hardware companies. Today's acquisition of Ampere is the latest in a series of deals that position SoftBank to dominate the AI space.Three key components of SoftBank's wholistic AI strategy:1. AI Infrastructure & ComputingSoftBank is deploying massive amounts of capital across the foundational layers of AI including t...
Volvo Cars Uses AI and Virtual Worlds with the Aim to Create Safer Cars
[Tech]
2025/03/25 09:05
Using AI and a 3D rendering technique called Gaussian splatting, Volvo is generating rare traffic incidents to train its cars' safety technologies.Using AI and a 3D rendering technique called Gaussian splatting, Volvo is generating rare traffic incidents to train its cars' safety technologies.Volvo has taken to a cutting-edge technique for reconstructing scenes in 3D virtual worlds to help its...
Top Quick Service Restaurant Brands Worldwide in 2024
[Business]
2025/03/25 09:04
In a rapidly evolving global market, quick-service restaurants (QSR) continue to thrive, adapting to consumer trends and preferences. A recent analysis of the top-performing quick-service restaurant brands worldwide by revenue in 2024 highlights significant insights into the current industry landscape.Leading the pack is Starbucks, the international coffee giant, generating an impressive $36.14...
These Water Bottles Capture The Process Of Glaciers Melting Into Spring Water
[Design]
2025/03/25 09:03
Global warming, but make it art.Usually, I never give a drinking water bottle a second glance. Water costs hardly anything, and it’s such a utility/necessity that elevating it to a design icon level is something only luxury brands like Evian or Dasani attempt at doing. That basically means the remaining 90% of brands have the most boring water bottle designs on the planet, made to be used and...
