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(PDF) Deloitte - The CMO Survey: Fall 2018 Report

What insights can we gain from marketing leaders? The CMO Survey report collects and disseminates the opinions of top marketers to help predict the future of markets, track marketing excellence, and improve the value of marketing in firms and society.The CMO Survey August 2018: Budgets on the rise amid industry concernsDespite a recent drop in overall marketer optimism and a decrease in total m...

(Patent) IBM Patent Uses Blockchain to Build Trust in Augmented Reality Gaming

Blockchain may be the answer to enforcing trust by combining AR and real-world location records. IBM has filed a new patent with the aim of instilling trust in augmented reality (AR) applications when users visit real-world locations.The patent application, no. 20180311572, was published by the US Patent and Trademark Office (USPTO) last week.IBM's document describes a solution which "deters au...

Luxury Sales Slowdown Reflects Waning Chinese Buying Power

Middle-class consumers hold back, with cash stuck in sinking stocks and property.Kelly Chai, a white-collar worker at a technology company in Beijing, hasn't spent any money on luxuries for a while.Once upon a time, Chai used to buy lower-end Louis Vuitton products, but she now refrains from spending even $400 on a Coach handbag. "I could not make up my mind. I feel it's not necessary," said th...

Uber’s Secret Restaurant Empire - .Uber Eats

The incredible growth of the food delivery business has led to some unconventional arrangements.On Aug. 1, Brooklyn Burger Factory began selling gourmet patties in its residential neighborhood of Crown Heights. But even though the restaurant serves a steady stream of jerk burgers, salmon burgers, and veggie burgers, not a single person has shown up to eat one.That’s because the restaurant exis...

Toyota Taps Pizza Hut to Make Robotic Pizza Making Tundra Pickup Truck

Following on from the companies’ first blueprint, for a fleet of driverless delivery vans, toyota has again teamed up with pizza hut. this time the pair have actually built a zero-emission pickup with a robotic pizza-making factory in the truck bed. The vehicle, dubbed the tundra PIE pro, is programmed to have the pies freshly baked as you drive to your delivery destination.The tundra PIE pro...

(M&A) Record $25 Billion Games Deals Could Signal Top of The Market

This year’s record $25 billion games deals over just 9 months could mean we’ve hit the top of the market, as detailed in Digi-Capital’s new Games Report Q4 2018. Last time this happened, games investment and M&A plunged into a games deals ice age at the lowest level in a decade. The games deals cycle has swung from boom to bust twice already since 2010, so the next 6 months will determin...

World-First Aerogel is Made from Plastic Bottles, and has Many Potential Uses

The process, which is said to be easily scalable for mass production, can produce an A4-paper-sized aerogel sheet from a single bottle.Pop bottles are one of the most common types of plastic waste, so the more ways that we can find of recycling them, the better. With that in mind, researchers at the National University of Singapore (NUS) have developed an inexpensive method of converting such b...

Dryon Curling Iron and Hair Dryer in One

DRYON, a single device with two functions. It’s a concept hair styling device, you get a hair dryer and a curling iron in one. Changing your hairstyle can be easier now, DRYON is a hair dryer concept with built-in curling iron, making it convenient to use and use your space more efficiently. The design of this device emphasizes on its color gradation, it’s a way to describe that there are two...

(PDF) Mckinsey - Commercial Excellence in China : Lessons from The Top CPG Companies

What does it take for consumer-goods manufacturers to succeed in the fast-growing—and increasingly competitive—Chinese market? Our latest survey yields some answers.The dizzying pace of change in China’s retail and consumer landscape has kept consumer-packaged-goods (CPG) manufacturers on their toes. In the past few years, demand for their products has grown rapidly in China, but success is...

 

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