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TRENDBIRD (What's the Next Big Thing ?)는 분야별 전문가들이 큐레이션한 글로벌 시장의 핵심 트렌드를 실시간으로 제공하여 미래 사업기회를 적시에 포착하도록 조력하는 "Global Trend Sensing & Market Intelligence"서비스로 800여 개의 글로벌 기업들이 19년간 채택하고 재계약률이 85%를 상회하는 높은 신뢰도의 전략 파트너입니다.

1.고객 가치 : 향후 2-3년간 시장을 주도할 것으로 전망되는 혁신 기술과 신사업 아이템에 대한 전망을 전문가 큐레이션으로 제공하여,, 급변하는 시장 환경에서 경쟁 우위를 확보할 수 있습니다.
2.경쟁 우위 : 구체적 사례 중심의 트렌드 분석, 실시간 글로벌 시장 동향, 글로벌 전문가 정보 네트워크, 기업 맞춤형 서비스 제공을 통해 혁신적인 비즈니스 발굴을 지원합니다.
3.주요 고객 : 국내에서는 삼성, SK, 현대, LG, 한화 그룹 등 800여개 글로벌 선도 기업의 CEO/경영진 및 미래전략/신사업, R&D/선행 기술연구소, AI 전략/기술, 마케팅/디자인, UX/CX센터, CVC 등 신사업 및 신기술 발굴에 활용 중입니다.


* (매일경제 기사) 글로벌 트렌드 센싱 서비스 트렌드버드, 2026년의 비즈니스 판도를 바꿀 "Top 10 Emerging Trends" 발표

 

ASICS Signs A Dog to inspire The World to Move for Body and Mind

ASICS becomes the first sports brand to sign a dog to its ambassador roster, recognising dogs as the original exercise influencers who motivate millions to move for body and mind. Dogs are the ultimate movement motivators, with 65% of owners saying their dog is their primary motivator to get out and move, more than family, celebrities and personal trainers.Dog owners are 31% more likely to meet...

(PDF) BCG - Tariffs and The Outlook for US Automotive Demand

Uncertainty around trade policy is forcing the auto industry to prepare for a range of tariff outcomes. BCG outlines three scenarios and what they could mean for auto sales in the United States.Three possible futures: low, momentum, and high-tariff casesSales impact could range from modest decline to broader disruptionActionable steps for OEMs and suppliers to mitigate risk and repositionAuto l...

(Paper) A New AI Translation System For Headphones Clones Multiple Voices Simultaneously

One of the main problems with automatic translation — many individuals speaking at once — is addressed by spatial speech translation.Imagine having a group of people over for dinner who alternate between languages you don’t understand, yet still being able to grasp what they’re saying. A revolutionary artificial intelligence (AI) headphone system that can translate the voice of several spea...

Nestle Is Trying To Spin Off Its Bottled Water Business

The Swiss food giant has brought in Rothschild to advise the sale of its water division, including S.Pellegrino and Perrier.Nestle, the world’s largest food and beverage company, likes big markets with lots of potential customers. And yet, the company wants to get out of the water business.After announcing plans to spin off its bottled water segment as a stand-alone unit last November, the Swi...

AI Video Generator Startup Hedra Raises $32M in Andreessen Horowitz-Led Round

Hedra, an AI startup that helps businesses generate lifelike videos, said it has raised $32 million in a funding round led by Andreessen Horowitz's Infrastructure fund to expand operations and deepen its reach among marketers.People are using AI video generation tools to contribute to an unexpected new viral trend: podcasts featuring AI-generated talking babies. And one of the companies helping...

The Square Handheld - A Multipurpose Card Reader That Fits In Your Back Pocket

The tech platform’s latest piece of hardware is designed to free up the user’s hands, offering a more seamless integration into everyday workflows.Square, the popular business technology platform known for its Point of Sale (POS) systems, has launched a new device designed to allow sellers to ring up various kinds of purchases and perform other tasks without carrying around the extra weight o...

BCG - The CEO Radar (Q2. 2025) - Signals Shaping Tomorrow

Financial analysts were far more prepared than most CEOs for the US tariffs announced on April 2, the second edition of the CEO Radar has found.Analysts, who serve as a proxy for the market, anticipated tariffs would soon be an enormous issue, mentioning the topic 62% more often than did CEOs during Q1 earnings calls.The gap signals that businesses are scrambling to respond to tariffs that prom...

Luxury Labels Ditch Steep China Discounts to Rebuild Value

Global luxury houses are pivoting from chasing sales volume to cultivating exclusivity, with some eliminating discounts entirely on China's biggest e-commerce platform.Some luxury labels are pulling back from steep markdowns in China, seeking to rebuild an image of exclusivity to lure back wealthy shoppers whose spending remains less affected by economic slowdown.None of the products sold by Ke...

(PDF) Capgemini - Investment Priorities for 2025

2025 will be a year of opportunities and challenges. How we approach them will define our future.Sometimes, the world can feel more uncertain than ever. For business leaders, the road ahead can seem increasingly uncertain due to rapidly evolving technology, changes in policies, fears over supply chain stability, and the move toward more sustainable models. But this is exactly why it is vitally...

 

  Emerging Trends & Future Opportunities


 
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■ 언론 보도 기사 

(매일경제) 글로벌 트렌드 센싱 서비스 트렌드버드, 2026년의 비즈니스 판도를 바꿀 10대 이머징 트렌드 발표

(중앙일보) 트렌드버드, '2026년의  Annual Trend Report와 10대  이머징 트렌드' 발표

(전자신문) 트렌드버드(Trendbird), 2026년의 비즈니스 판도를 바꿀 10대 이머징 트렌드 발표


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( Trendbird Premium Membership 서비스에 관심있으신 기업/기관 담당자분들께서는 service@trendbird.biz로 본인이 소속된 조직명과 부서명, 직책 및 연락처를 기입하신 후 이메일을 보내주시면, Trendbird Premium Membership 서비스 소개 자료를 발송해 드리도록 하겠습니다.)