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Luxury, Adidas and ‘Made in China’ : What Saudi Fashion Consumers are Buying

Under Vision 2030, Saudi Arabia is poised to become a major player on the global fashion stage. Here’s a closer look at the burgeoning market. [Under Vision 2030, Saudi Arabia is poised to become a major player on the global fashion stage. Here’s a closer look at the burgeoning market. Photo: Adidas]Brace for the desert heat, because a new location is being added to the Fashion Week calendar....

This Gorgeous Ferrari EV Charger Pays Tribute to The Italian Marque's Design Legacy

A perfect blend of the old tradition with a new vision.Designed originally as a visual language exercise, this Ferrari EV charger really does get the heart and engine racing. The charger pays tribute to Ferrari’s roots with a design language that borrows from the curvilinear surfaces of its own cars. The charger’s body is a standing tribute to the Dino 246 GT, visible through the charger’s m...

DARPA’s Speed-of-Light Energy Network is One Step Closer

The United States Defense Advanced Research Projects Agency (DARPA) has announced the main contractors for the first phase of the Persistent Optical Wireless Energy Relay (POWER) program. The program aims to revolutionize energy distribution through airborne wireless power transfer.Three teams – led by RTX Corporation, Draper Laboratory, and BEAM Co. – will design and develop wireless optical...

(Patent) Apple's New Patent Points to AR Spectacles Separate from Vision Pro

Apple could have more than one augmented reality product, as a new patent shows standard glasses using the Digital Crown.Before the Apple Vision Pro was unveiled, my biggest question was whether Apple was going to announce a set of augmented reality glasses that would be an iPhone accessory -- and look and function more like normal glasses -- or if it was going to launch something more like a f...

(PDF) BCG - The Unified Theory of Pricing

Pricing is a complicated and often frustrating challenge for business leaders because they have so many theories, concepts, frameworks, and equations to choose from. Some leaders deal with this challenge by relying on familiar approaches, such as what their company has always done. Others delegate pricing tasks to internal teams with a superior understanding of the intricate mathematics. When t...

B&O has Shrunk Its High-End Beolab Speakers Into A Stylish Compact Design

The Beolab 8 sounds like it will be as powerful as it is pretty. You know what a new speaker from Bang & Olufsen means: serious sonic performance wrapped in a seriously stylish design. The new Beolab 8 may well be the most beautiful speaker Bang & Olufsen has ever made too – we already rate the brand among the best Bluetooth speakers we've tested. But don't let its small size and good...

Poolside Raises $126M Seed Round AI-Enhanced Conversational Chat Platform

Poolside AI has raised a $126m seed round and is relocating to build a tool that could write code, sources tell SiftedParis has a new foundational AI player. Poolside AI, a startup that wants to create a ChatGPT-like tool that can write software code, has raised a mammoth $126m seed round, according to two sources directly involved with the fundraising.The US-based startup has also opened a Fre...

Young Music Fans Increasingly Turn to Music Piracy

Before the advent of peer-to-peer file sharing via torrents or dedicated services like Napster or Limewire, bootlegged copies of movies, TV shows or music were already an issue for the respective industries. The internet has exacerbated this issue, even with streaming platforms offering huge content libraries for a relatively low price. As our chart based on data from the International Federati...

DTC Brands are Increasing Out-of-Home Marketing

As direct-to-consumer brands compete for shelf space at physical stores, many are now advertising in physical spaces, too [A collage of billboard ads from DTC brands Curie, Tower 28 Beauty, Maelys Cosmetics and Adgile Media GroupOOH ads from DTC brands]Direct-to-consumer brands are on the hunt for the best brand awareness strategies as they gain distribution in physical stores. But rather than...

 

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