Gallup - Americans Aren't Sold on Businesses Using AI In Advertising
Most Americans say they have recently seen advertisements from businesses that clearly appeared t...
"Consumer" Trends 32/2054
TREND DATABASE (30,000+ Innovations)
Samsung Fans Are Thoroughly Unimpressed by Apple’s Foldable Phone
The Korean company’s devotees are once again feeling the indignity of ‘new’ features they’ve...
Where Eating Out Costs the Most and Least
A meal at an inexpensive restaurant costs $31.20 in Switzerland and $1.63 in Bangladesh, a 19-fol...
(PDF) Accenture Consumer Pulse Research 2026 - Talk to My AI Agent...
Consumers are handing decisions to AI agents. Brands now need to win both the human and the algor...
The Countries Using AI Tools The Most
The U.S. generated 26.9 billion visits to AI tool websites in 2025, or 21.4% of the global total,...
(PDF) Mckinsey - Rewiring Customer Experience for the Agentic Era
As AI agents take on moment-to-moment decisions, leading companies are redesigning customer exper...
(PDF) Pew - Why Americans Use AI Chatbots for Health
Reasons include making diagnoses and learning more about lab results or treatments. Nearly all ch...
Pew - About 8 in 10 Americans Take Supplements, And Many See Them A...
About eight-in-ten U.S. adults say they are currently taking at least one supplement for their he...
AI Is Creating New Trust Problems Between Colleagues
The lack of clear rules and norms is breeding distrust among co-workers. Here’s how companies ca...
Americans Without College Degrees Are Having One of the Best Job Ma...
Unemployment among younger workers who didn’t go to college has rarely been lower in recent deca...
Sportspeople Now Influence Shoppers More Than Traditional Celebriti...
The personalities with the biggest audiences are no longer necessarily the most persuasive, BoF I...
iPhone Duo Breaks New Ground in Terms of Pricing
Apple’s big fall event on Wednesday followed a familiar script: After a cinematic intro (shot on...
PwC - Voice Of The Consumer 2026 : The Rise of Everyday Health
How consumer health habits and occasions are reshaping growth across consumer markets and healthc...
The U.S. Soft Drink Market Is Highly Competitive
Coca-Cola Original Taste is the most consumed soft drink in the United States ahead of Sprite and...
The Most Followed People on Instagram in 2026
Soccer stars Cristiano Ronaldo and Lionel Messi are the two most-followed people on Instagram.Six...
Workers Are Hoarding Expertise For Fear Of Being Replaced By AI
More Than a Third of Workers Say They’re Hoarding Expertise Because They Fear Being Replaced by...
America’s Most Popular Car Colors, 1996 vs. 2025
Grayscale colors accounted for 80.4% of the U.S. car market in 2025, up from 47.3% in 1996.Gray s...
(PDF) Mckinsey - AI-Powered Personalization Can Help Banks Create V...
Banks can better compete against digital-first rivals by using AI to deliver more effective, hype...
Pew - About Half of Americans Say They Spend Too Much Time on Their...
Smartphones remain an indispensable fixture of daily life in the United States, but growing conce...
Who Is Buying Concert Tickets ?
While concerts were canceled during the Covid-19 pandemic and revenues fell to desperate lows, li...
Paid AI Adoption Remains Limited
Nvidia’s latest results once again underlined that the AI boom shows no signs of slowing down. L...
(PDF) BCG - 5 Consumer Shifts Reshaping Global Growth Strategies
A comprehensive global study published in August 2026 by Boston Consulting Group, titled Global C...
Ranked: Car Brands With the Most Loyal Customers (2026)
Just over half of U.S. car buyers stick with the same make when purchasing another vehicle, but l...
The 2026 TIME 100 AI - The 100 Most Influential People In AI
We started the TIME100 AI three years ago with the goal of determining who were the most influent...
Gallup - Americans' Drinking Remains at Record Low
The share of Americans who say they drink alcohol remains at a record-low 54% for the second cons...
AI Skepticism Outweighs Excitement In The U.S.
Despite the tech industry’s conviction that the rise of AI is an inflection point that will chan...
Think Gen Z Doesn’t Drink ? A Major New Study Says Otherwise
A new report reveals legal-age Gen-Zers are drinking at almost the exact same rate as the rest of...
Gallup - Daily AI Use Among U.S. Employees Has Nearly Quadrupled in...
Organizational AI Adoption Jumps Six Points.47% of U.S. employees say their organization has inte...
Pew - Young Americans Become More Hostile to AI, Fearing Job Losses
The youngest members of the US workforce are increasingly skeptical about artificial intelligence...
Most Popular College Degrees Ranked by ROI After 5 Years in Workforce
With the average cost of college now exceeding $43,000 per year, students face difficult question...
(Infographic) How Kids, Parents, and Grandparents Use Technology Di...
Technology plays an important role in daily life for people of all ages, but the reasons people u...
Economist - Does AI Stop Children From Learning ?
In a recent study, pupils using AI saw their average homework score rise by 18% across all subjec...
