AI Needs Management Consultants After All
OpenAI and Anthropic are working with consulting firms to boost AI adoption, because businesses d...
"Consumer" Trends 32/1965
TREND DATABASE (30,000+ Innovations)
(PDF) Anthropic - Labor Market Impacts of AI : A New Measure And Ea...
Anthropic introduce a new measure of AI displacement risk, observed exposure, that combines theor...
(PDF) Pew - How Teens Use and View AI : Schoolwork, Information And...
Just over half of U.S. teens say they have used chatbots for help with schoolwork, and 12% say th...
Most Americans Didn't Read Many Books in 2025
A new YouGov survey shows that reading remains unevenly distributed across the United States. Abo...
1 in 8 Americans Now Use GLP-1 Drugs for Weight Loss
GLP-1 medicines are a fast-rising class of drugs that mimic a gut hormone (glucagon-like peptide-...
The Beauty Brands ChatGPT Tells People to Buy
Keywords are just one part of the equation when it comes to showing up in consumers’ highly deta...
(Paper) The Jobs Most Exposed to Generative AI
This infographic ranks the 40 jobs most exposed to AI, based on Microsoft’s analysis of how freq...
Asians More Optimistic Than Most for Their Countries' Future
A recent Ipsos survey of 25,000 people across 30 countries shows Asians are on average more optim...
Want to Know What Consumers Think? Ask an AI-Generated Focus Group.
Synthetic consumer research, where AI is used to simulate shoppers, is emerging as a cutting-edge...
(PDF) Pew - Email Newsletters as a Source of News
Three-in-ten Americans at least sometimes get news from newsletters, but many don’t read most of...
A “QuitGPT” Campaign Is Urging People To Cancel Their ChatGPT Sub...
In September, Alfred Stephen, a freelance software developer in Singapore, purchased a ChatGPT Pl...
Tech Jobs To Pursue In A Post-ChatGPT World, And Which Roles To Avoid
Tech job listings have shifted dramatically since ChatGPT came out in November 2022.New Indeed da...
Harvard Business Review : AI Doesn’t Reduce Work - It Intensifies It
One of the promises of AI is that it can reduce workloads so employees can focus more on higher-v...
AI Optimism By Median Age
Countries with older populations are, on average, less likely to say that AI-powered products and...
High Housing Costs May Be Driving Americans Toward Crypto, Luxury G...
Unaffordable Housing Impacts How Americans Consume, Work And Invest. As housing prices climb out...
Is AI the Future of Job Applications ?
Artificial intelligence is fast becoming a favourite tool to help with job applications. Results...
(PDF) BCG - The Reinvention of the CHRO in an AI-Driven Enterprise
AI transformation doesn’t live in IT. It lives in HR, where work, roles, and culture are being r...
Ozempic Users Actually Spend More Dining Out. Smart Restaurants Are...
The weight loss revolution could be a good thing for the food service industry.Olive Garden recen...
A Global Explosion Of Absurdly Spicy Foods
Diners worldwide are seeking out palate-numbing flavors their parents or grandparents would rarel...
How Ageing Changes Consumer Behaviour : Older People Consume Differ...
It goes without saying that consumption patterns change as people get older. Once people retire a...
Deloitte - Reshaping Loyalty Programs In An Era Of Value Seeking
As consumers seek more value for the price paid, loyalty programs could prove to be the different...
Who Ruled Spotify ? The Most-Streamed Artists from 2020–2025
This bump chart tracks the top 10 most-streamed artists on Spotify from 2020 to 2025 and shows ho...
Harvard Business Review - How Gen Z is Using AI Chatbot
When it comes to gen AI, the habits, attitudes, and ideas of Gen Z are a harbinger of the future...
McKinsey Trials AI-Led Job Interviews As 20,000 AI Agents Reshape I...
The new AI-driven interview stage tests candidates’ ability to collaborate with its in-house AI...
Alcohol Use May Be Declining, But We Still Want That Buzz
The number of people drinking has decreased, with a Gallup Poll showing the lowest share of alcoh...
(Infographic) 9 Psychology Concepts for Marketing
In an era where attention is scarce and competition is relentless, understanding human psychology...
The Social Media Generation Gap
In an era where TikTok trends and Facebook groups coexist, a new study from Statista Consumer Ins...
(PDF) Mckinsey - The Human Advantage: Stronger Brains In The Age of AI
The rise of artificial intelligence highlights how investment in “brain capital” (brain health...
(PDF) Deloitte - 2026 Global Automotive Consumer Study
Deloitte has been exploring key consumer trends impacting a rapidly evolving global mobility ecos...
Why People Are Flirting On LinkedIn — And Job Hunting On Tinder
The job market is tough and so is dating. Americans are starting to mix the two.The internet has...
(PDF) Mckinsey - What US Consumers Want From Restaurants In 2026
After years of steady gains, the US restaurant sector may be reaching a turning point. Although f...
McKinsey Says The Firm Now Has 60,000 Employees: 25,000 Of Them Are...
McKinsey & Company has rapidly expanded its workforce with some 25,000 AI agents. McKinsey CE...
