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(Video) Coke's AI-Generated Super Bowl Ad Is Downright Scary

This year's Super Bowl is less than a week away, and advertisers are stumbling over each other to get as much time in the limelight as they can.Some are jumping the gun and have released their game time commercial early, including the Coca-Cola-owned sports drink brand Bodyarmor — which has used nausea-inducing generative AI to make an arguably lukewarm point about offering its customers a "re...

Zaha Hadid Architects Unveils Hydrogen Refuelling Stations for Italian Marinas

British studio Zaha Hadid Architects is creating 100 refuelling stations in Italian marinas for energy company NatPower as the "world's first green hydrogen refuelling infrastructure".Designed to be used by recreational boats, the refuelling stations by Zaha Hadid Architects (ZHA) will supply green hydrogen – a type of hydrogen produced using renewable energy.The first charging station is set...

(PDF) BCG - The Chatbot Is Dead—Long Live the Chatbot

Generative AI can transform online chat sessions into something more real—known as “conversational commerce”—so retailers can reduce the necessity for support by people.Conversational commerce powered by Generative AI (GenAI) can guide customers throughout the typical eCommerce funnel from discovery to conversion.Conversational commerce can reduce customer service costs by about 30%, while...

(Patent) Snap is Seeking to Patent “Enhanced Reading with AR Glasses"

Snap’s Reading Glasses. Snap wants to help you get lost in a book. The social media firm is seeking to patent “ enhanced reading with AR glasses.” Snap’s filing describes a system that essentially creates real-time AR visuals while a person is reading a book. “The reader uses a wearable electronic device such as AR glasses that identify the printed codes included in the text and seamlessly...

World’s First Cabin-less Electric Skid Steer Debuts with Remote Power

The Elise CBL, the world's first cabinless remotely operated electric skid steer by Firstgreen Industries, prioritizes safety, efficiency, and sustainability.In a bold move towards innovation, Firstgreen Industries, previously known as Kovaco Electric, has introduced the "world’s first cabinless remotely operated electric skid steer" – the Elise CBL.This revolutionary machinery is designed to...

The Most Annoying Types of Online Advertising

While Americans have nothing against online video advertising per se, as long as it's not too obnoxious and helps them save a couple of bucks, everything has a time and a place and video ads belong in video content. That's according to findings from Statista Consumer Insights, which show that video ads on websites are the most hated form of online advertising in the United States. Statista aske...

Harbor Raises $3.7M for Infant Care Technology

Harbor, a Dallas, TX-based infant care technology company, raised $3.7M in Seed funding.The round was led by Trust Ventures joined by Morrison Seger and Capital Factory. Additional participants included former NFL quarterback Tim and Demi-Leigh Tebow, retired US Professional Tennis player John and Madison Isner, NFL punter Thomas and Lauren Morstead, and entrepreneurs Sam and Sara Sodine Parr.T...

Is ESG Investing in Decline ?

These days, ESG investments have lost their luster given high interest rates, political backlash, and greenwashing scrutiny.In 2021 during the pandemic boom, U.S. sustainable funds hit a record $358 billion in assets, up from $95 billion in 2017. But since then, investor interest has waned as higher borrowing costs impact capital-intensive clean tech stocks.This graphic shows the drop in sustai...

(Video) The Minimal Phone Gets Back to Basics with E-Ink Display and Real Keyboard

A startup is aiming to free us from smartphone distractions with a minimalist handset rocking an E Ink screen and physical QWERTY keyboard.We've seen a number of handsets over the years that have been designed to cut down on over-stimulating distractions present on smartphones. The latest looks like a happy marriage between a Blackberry and e-reader, and goes by the name of Minimal.Only very ba...

 

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