Diaper Screening Process : Loved Ones and TV Ads Are Top Sources
The factors that influence diaper purchases are relatively straightforward—function, fit and bra...
"Consumer" Trends 32/1959
TREND DATABASE (30,000+ Innovations)
American's Biggest Concerns with Electric Cars
Apple is full speed ahead on designing its own electric car, with a ship date of 2019. That gives...
(Infographic) The Habits of Home – Interacting With Your Energy
“The Habits of Home,” shares a few of the staggering statistics about just how much energy the...
Would Consumers Be Willing to Buy Cars from Tech Companies ?
According to survey results from Capgemini, compiled here by Statista, less than 30% of U.S. and...
(Infographic) Data Never Sleeps 3.0
How big is the Internet? How many online actions are taking place? How much digital content is be...
(PDF) Mckinsey - How Carmakers Can Compete for the Connected Consumer
Connectivity and automation are transforming the car industry. Our new report, based on an extens...
How Countries Spend Their Money
IT SEEMS a country's spending reflects its national stereotypes, according to household expenditu...
U.S. Consumers Now Spend More Time In Apps Than Watching TV
The Cable Industry Faces The Perfect Storm: Apps, App Stores and Apple.On the 3rd of September, 2...
(Infographic) How Your Age Affects What You Share on Social Media
What brands can learn from students to grandparents.Nearly everyone and their mother is on social...
The 25 Most Popular Mobile Apps in America
A look at the top 25 most popular mobile apps in the US, as measured by comScore, leads to severa...
How Much Online Shoppers Around the World Are Spending
Over the past few years, online shopping has become increasingly popular around the world. In mar...
The Most and Least Liked Industries in America
The computer industry is the most liked business sector by Americans, according to a recent repor...
The Most Popular Books in U.S. Public Libraries, Mapped by City
Across the US people are flocking to public libraries to get their hands on Harper Lee’s Go Set...
Facebook's Growth May Be Slowing, But Americans are Still Obsessed...
Facebook's usage growth may have plateaued over the past 3 years, but Americans still appear to b...
Parental Advisory : Who to Trust When Buying Baby Food
Becoming a parent can be a daunting endeavor, full of many “firsts.” But before first words and...
(Infographic) The Purchasing Habits of the Wealthy and the Very Wea...
Luxury purchasers constitute nearly 20 percent of U.S. adults. Though the ultra wealthy make up l...
The Making of Social TV : Loyal Fans and Big Moments Build Program-...
Social media activity about live TV programming ebbs and flows as each program airs, signaling, a...
(Infographic) What Brands Need to Know About Visual Social Media
Today's fastest growing social media channels are visually based, according to the following WebD...
Teens Spend 2X More Time With Mobile Than PCs Or TVs
American teens, (so-called “Millennial teens”) spend more than twice as much time per day with...
(PDF) Pew - Mobile Messaging and Social Media 2015
According to a new survey, 36% of smartphone owners report using messaging apps such as WhatsApp,...
56% of U.S. Consumers Have Abandoned a Mobile Transaction
Conducted online by Harris Interactive, the study measured purchase abandonment rates among 2,019...
To Have And To Hold, Literally—Or Just To Watch Digitally ?
There’s no doubt a digital age is upon us. Today, the average American owns four digital devices...
US Pet Spending : Pets That Have It All
In fact, people treat their furry and feathered companions more like family members than ever, pa...
(Infographic) Digital Natives Do Everything From Mobile Devices
Millennial teens are a digital native generation who grew up with technology, and are voracious e...
Teens Still Prefer Texting to Instant Messaging
All those messaging apps are OK, but teens in the US still heavily prefer traditional texting.Mes...
(PDF) Pew - Teens, Technology and Friendships
Video games, social media and mobile phones play an integral role in how teens meet and interact...
(Infographic) The Science Behind Why People Engage with Facebook Co...
Researchers have documented reactions like pupil dilation, an indication of happiness, in people...
Are Smartphones the Swiss Army Knife of the Millennial Generation ?
By now everyone is aware how smartphones have ushered in a new digital age of mobile technology....
Japanese Readers Spend the Most on Electronic Books
Electronic books are gradually taking the place of print editions, but they're more popular in so...
Travelers' Biggest Complaints About Air Travel
Summer is in full swing and the number of people jetting off on vacation is continuing to rise in...
(Infographic) Selfie Culture Among Generations
Selfies are the raging trend and a study was recently conducted to find out which of the generati...
Tools of the Trade : How to Put Mobile to Use for Brands
With roughly three-quarters of Americans owning a smartphone, the ability to connect via mobile i...
