(Infographic) The Advertising Industry's New Job Landscape
The marketing universe, upended by Covid, evolved considerably over the past year. Employment rat...
"Consumer" Trends 32/2077
TREND DATABASE (30,000+ Innovations)
ChatGPT Could Replace Telemarketers, Teachers and Traders
Here’s why that is no bad thing.After decades of blue-collar jobs being snatched up by machines,...
Fast-Growing Digital Consumer Services Markets Worth $513bn by 2027
Nontraditional categories of digital gaming, online video, messaging apps, smart home, and digita...
AI is Already Taking Video Game Illustrators’ Jobs in China
“AI is developing at a speed way beyond our imagination. Two people could potentially do the wor...
U.S. Beer Lovers Have the Luxury of Choice
Thanks to the craft beer revolution that saw the number of breweries in the United States roughly...
(PDF) Dentsu Consumer Navigator : Generative AI 2023
Tech companies are racing to develop and deploy their own suite of generative AI-powered tools. B...
(Video) New Yorkers Friendlier Than Expected as Robots Take Out The...
A quick search of stereotypes of New Yorkers yields one characteristic that turns up most frequen...
Gen Z have Unique Search Habits - TikTok Really Is Becoming Gen Z’...
Media & entertainment analyst Kevin Tran breaks down how publishers can monetize young consum...
Online Sales and Subscriptions Will Shape Tomorrow’s Car Financing...
New tech and emerging trends will enable consumers to move toward a more complete online car-buyi...
39% of Americans Can’t Sleep
This Friday, March 17, is World Sleep Day, an annual event that aims to raise awareness of the im...
OpenAI : ChatGPT Could Disrupt 19% of US Jobs
Researchers examine how OpenAI's GPT technology could affect the workforce, and find 'the influen...
The World’s Happiest Countries in 2023
Measuring subjective ideas like happiness and life satisfaction is tricky business.[click to enla...
(PDF) Mckinsey - How to Entice Travelers to Change Tack to Track
Understanding what informs transport choices is the first step to encouraging a shift to trains.A...
Why Brands Should Be Thinking More About Community
In a post-pandemic world, people have a renewed desire to belong. Brands can benefit from tight-k...
The Top 10 Most-Regretted College Majors
The top 10 most-regretted college majors — and the degrees graduates wish they had pursued inste...
(Paper) Can Money Buy Happiness ? Scientists Say It Can
It’s a question that philosophers, economists and social scientists have grappled with for decad...
Pew - Where Americans Think AI Will Help The Most
How Americans view emerging uses of artificial intelligence, including programs to generate text...
(Infographic) The Time Is Right for Private-Label Brands to Sway Sh...
Price is just one of many factors, according to data from SheSpeaks. Last year, U.S. sales of sto...
China’s ‘She Economy’ Booms As Women Invest In Their Own Happiness
As more women in China pursue tertiary education, participate in the workforce, and delay startin...
Are the Best-Known Game Companies Also the Most Liked ?
With Microsoft, Sony and Swedish company Embracer Group buying up video game studios left and rig...
OpenAI Confused by Why People Are So Impressed With ChatGPT
Impressed by OpenAI's viral chatbot, ChatGPT? Cool — but the folks over at OpenAI aren't really...
The Winter Wave of Tech Layoffs Continues
Many tech stocks have been in a tailspin for the better parts of the last 12 months, which was on...
CNET is Doing Big Layoffs Just Weeks After AI-Generated Stories Cam...
The cuts come from Red Ventures, the private equity-backed media company that bought CNET in 2020...
81% of Consumers Embraced Influencer Marketing in The Past Year
Influencer marketing continues to show signs of strength, with 81% of consumers reporting that so...
(PDF) BCG - What Electric Vehicle Owners Really Want from Charging...
It seems like every conversation about electric vehicles starts with lots of enthusiasm for the p...
The World's Oldest Populations
As the UN commemorates World Day of Social Justice on February 20, we’re taking a look at one of...
(PDF) Mckinsey - Transforming Human Capital Into Competitive Advantage
A dual focus on developing people and managing them well gives a select group of companies a long...
How Nature Readers are Using ChatGPT
Eighty percent of respondents have used AI chatbots — and 57% say they use it for ‘creative fun...
(Infographic) Diverse Audiences Value Brands That Show Up Where The...
Marketers have a 'significant opportunity' to grow sales by demonstrating their support. Nearly 4...
(PDF) Mckinsey - Consumers Care About Sustainability—and Back It U...
A joint study from McKinsey and NielsenIQ examines sales growth for products that claim to be env...
Ranking America’s Best Places to Work in 2023
What better way to know more about a company’s work culture than to hear from those who’ve alre...
The Global Decline in Consumer Confidence
This graphic by Gilbert Fontana uses OECD data from 2019‒2022 to chart the rise and fall of cons...
