U.S. Seniors No Longer Disconnected From the Digital World
According to the U.S. Census Bureau, the number of Americans aged 65 and older exceeded 50 millio...
"Consumer" Trends 32/1959
TREND DATABASE (30,000+ Innovations)
(PDF) Capgemini - The Autonomous Car : A Consumer Perspective
What do automakers really understand what consumers want from self-driving cars.Automotive consum...
How Americans Will Shop: What Products Do Consumers Care About Local ?
While we used to associate reading with the library and famous novelists, it’s quickly become a...
(PDF) 2019 Mobile Usage Trends Report – Connecthings
Users expect “smart” applications that understand their behavior, anticipate their needs, and o...
(Infographic) Everything You Need to Know About Solo Travel
What once was a considered a ridiculous idea by most of us……is now a bucket list experience hun...
(PDF) Deloitte - Digital Media Trends Survey, 13th Edition
Consumers have more digital media options than ever, and most are finding what they want. But man...
(Infographic) Consumers Prefer High-Quality Imagery to Cutting-Edge...
58.7% say visuals are most impactful kind of brand engagement. Just 16.7% preferred interactive t...
Millennials Are the ‘Driving Force’ of Bitcoin Ownership
What follows is data and analysis from a survey of American adults regarding general sentiment to...
Americans are Listening to More Audiobooks Than Ever Before
The audiobook industry is digitizing more frontlist and backlist titles and every year there are...
Culture and Cuisine: The Opportunity for Fresh Produce
Catering to the traditions, attitudes and shopping behaviours of multicultural consumers is a siz...
The Irresistible Rise of Internet Dating
Meeting a mate online is fast becoming the default in America.FOR most of human history, the choi...
(Infographic) The 50 Most Common Occupations & Their Likelihood of...
The future of employment could look very different compared to how it looks today. This infograph...
(Infographic) Goldman Sachs : Here's How Millennials will Completel...
Goldman Sachs has put together a tremendous infographic showing how millennials-those born betwee...
Online Platform Use Has Barely Budged Since 2016
Share of U.S. adults using social media, including Facebook, is mostly unchanged since 2018.While...
14% of US Netflix users are Using Someone Else’s Password, But Tha...
A new survey finds that 14 percent of US Netflix users are watching the service without paying fo...
(Infographic) How Rainy, Snowy and Super Cold Days Affect Foot Traffic
With patterns getting more extreme, brands across verticals need to pay attention.Rain actually s...
(PDF) The Future of Voice in Entertainment
Google-Backed Study Finds People Willing To Trade Sensitive Data For Personalized Media.At a time...
Piper Jaffray Completes Semi-Annual Generation Z Survey
Piper Jaffray Companies, a leading investment bank and asset management firm, completed its 37th...
(Infographic) 27% of Gen Zers Say They Always Write a Product Revie...
And 37% say they do it most of the time. And for Gen Z, word-of-mouth recommendations are key.It...
(PDF) Mckinsey - Healthcare Consumerism Today : Accelerating the Co...
McKinsey’s latest research shows that consumer engagement in healthcare continues to grow, but m...
(Infographic) Voice Search Stats of 2019
Voice search is one of the fastest growing trends in the search industry, and it’s impact cannot...
(Infographic) Over Half of Consumers Delete Marketing Emails Withou...
Only 13.6% say they open all of them. The majority (78.9 percent) said they've unsubscribed from...
The People and Process Behind Artificial Intelligence
Artificial intelligence gets a bad rap as a job killer and human-worker replacer. In some areas t...
(Infographic) What Consumers Really Want From Brands’ Content
Consumers are more likely to purchase from a company that provides consistent, relevant content....
(PDF) PwC - Global Consumer Insights Survey 2019
It's time for a consumer-centred metric: introducing 'return on experience'.PwC’s 10th annual Gl...
(Infographic) Two-Thirds of Consumers Have Never Used an App to Sen...
How apps are changing the way the world banks—and how they aren't.While smartphones have revolut...
‘I’m Addicted’ : Why Food-Delivery Companies Want to Create Supe...
DoorDash, Instacart and others want to turn casual customers driven by discounts into repeat user...
(Infographic) What Happens in an Internet Minute in 2019?
During an average workday, a single minute might seem negligible. If you’re lucky, a minute migh...
Bain - Where Will the Next Big Wave of Internet Users Come From ?
Eleven emerging markets—some of which may surprise you—will account for many of the Internet’s...
Is Facebook Becoming Social Media's Retirement Home ?
Even though it might be a bit of a stretch to describe Facebook as social media's retirement home...
Who Is the Sustainable Shopper ?
Sales of sustainable products are up across the board. In the U.S. alone, we expect that U.S. sus...
Goldman Sachs Tells Its Bankers to Loosen Their Neckties
Lunchtime in Manhattan. A memo from Goldman executives told employees, “Please dress in a manner...
