How Do Shoppers Bring Digital into Physical Stores ?
About four in ten shoppers report checking sales and promotions available to them on a retailer’...
"Consumer" Trends 32/2077
TREND DATABASE (30,000+ Innovations)
(Infographic) Retail Spending Over Time by Vertical and Region
Just 14% of retail spend goes to apparel and footwear in America, but it accounts for 32% in Asia...
Mobile Payment Usage Is Growing, but Cash and Cards Still Have Thei...
Consumers today have more payment options than ever. Mobile payment platforms like Apple Pay, Goo...
(Infographic) How Much Top YouTube Stars Make Per Minute of Video
Taking a deeper look at the top 10 YouTube celebrities by their income, PeteyVid.com calculated h...
(PDF) Deloitte - Exponential HR
Break away from traditional operating models to achieve work outcomes.The human resources functio...
(PDF) Pew - More Than Half of U.S. Adults Trust Law Enforcement to...
But the public is less accepting of facial recognition technology when used by advertisers or tec...
(Infographic) What Brick-and-Mortar Shoppers Care About Most
Families earning $25,000 to $50,000 a year account for a quarter of brick-and-mortar shoppers.Bri...
(Infographic) How Brand Mascot Recognition Has Changed Over Time
Vlasic Pickles' stork, Travelocity's gnome and Snuggle's teddy bear are far less recognizable amo...
Younger Workers Report Biggest Gains in Happiness With Pay
Millennials, Gen Z employees say they’re more content with compensation than baby boomers.Nearly...
Industry Review Boards are Needed to Protect VR User Privacy
The movements you make playing VR and AR games create a huge amount of personal data.It seemed li...
Automation Could Wipe Out Almost Half of All Jobs in 20 Years
OECD urges action in response to globalization, automation. Warns that training isn’t reaching t...
(Infographic) Over Half of Consumers Would Pay More for Sustainable...
Moreover, 61% say they're likely to switch brands if they realize theirs isn't environmentally fr...
Gen Zers Are Turning to BOPUS for Instant Gratification
These days, a dominant proportion of Gen Z consumers in the US are taking advantage of "buy onlin...
Gauging Gen X’s Digital Device Usage and Attitudes Towards Adverti...
Straddling the analogue and digital divide, Gen Xers are readily reachable by marketers, but they...
Amazon Share Declining Amidst Online CPG Sales Growth
Amazon remains the leader in online consumer packaged goods (CPG), continuing to outpace the comp...
(Infographic) Why Big Data Keeps Getting Bigger
Why Big Data Keeps Getting Bigger. The sun never sets on the creation of new data.Yes, the rate o...
Many Americans Are Looking For A Bar Experience Without the Buzz
The “sober curious” movement is turning the tables on what a typical night out looks like for m...
America’s Social-Media Addiction is Getting Worse
Excessive use of the social platforms raises questions about mental health.FACEBOOK users in Amer...
Battle of the Brands : Consumer Disloyalty is Sweeping the Globe
Now more than ever, global consumers are flirting with and cheating on their favorite brands—man...
Meet The New ‘Meat’ Eater
Meat alternatives have made a big splash in consumer packaged goods (CPG), and sales are on the r...
Americans Have Trust Issues with Facebook’s Cryptocurrency
CivicScience looked into general interest and public concerns surrounding Libra when the news fir...
Sony to Launch Wearable Air Conditioner That Fits in Your Pocket
As temperatures soar higher than ever before, the idea of a portable, wearable air conditioner th...
Youngsters are Avoiding Facebook - But Not the Firm’s Other Platforms
Facebook owes its resilience to savvy acquisitions and tolerant regulators.In 2003 mark zuckerber...
Who’s Eating Meatless Fast-Food Burgers ? Not Vegans
Most coverage of the rollout of meatless fast-food burgers like Burger King’s Impossible Whopper...
(Infographic) Most Consumers Only Consider 2 to 4 Brands When Makin...
Here's how they decide what to buy. Price, quality and brands doing what they say they'll do are...
Netflix's Subscriber Growth Falls Off a Cliff
Netflix’s subscriber growth in the second quarter of 2019 fell way short of expectations as the...
Trends That May End With The Baby Boomers
My example wasn’t exactly ground-breaking but here are some other things that will likely go awa...
Eco-Tourism is Not Just for Greenies
Eco-tourism is for travellers who are wanting to actively minimise their environmental and social...
Smart Speaker Shopping Gains Popularity
Because shopping on smart speakers is gaining popularity faster than expected, we’ve raised our...
(Infographic) Why Brands Need to Ramp Up Their Shopping-Tech Offerings
Over half of consumers believe purchasing via voice will be widely offered within the next year....
Disloyalty is the New Black
LOOKING TO LAND IN CONSUMER BASKETS? DON’T BANK ON YOUR BRAND POWER.If you’re one of those mark...
Generation Z Does Not Plan to Buy Cryptocurrency
Business Insider surveyed 1,884 people ages 13 to 21. Of those, more than 52% said they were not...
